Top 8 Largest Sanitary Ware Manufacturers in Japan

  1. Top 1 Panasonic
  2. Top 2 LIXIL
  3. Top 3 TOTO
  4. Top 4 Sanwa company
  5. Top 5 INAX
  6. Top 6 TOSHIBA
  7. Top 7 Takara Standard
  8. Top 8 Kohler-Novita

Top 8 Largest Sanitary Ware Manufacturers in Japan

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Japan has established itself as a leader in sanitary ware manufacturing, setting high standards for quality, design, and technological innovation. The ... read more...

  1. Top 1

    Panasonic

    Leveraging its expertise as a well-established electronics company, Panasonic Corporation also excels in producing sanitary ware products, encompassing toilets and bathroom fixtures. In line with Panasonic's unwavering dedication to energy efficiency, their clean ware offerings exemplify innovative features and user-friendly designs.


    Panasonic toilets are renowned for integrating cutting-edge technologies that enhance water efficiency and minimize environmental impact. With a strong emphasis on water conservation, Panasonic prioritizes including water-saving features, such as dual-flush systems and low-flow mechanisms. These eco-friendly designs enable efficient water usage without compromising performance, significantly contributing to sustainability efforts and fostering responsible water consumption.


    Placing an unwavering emphasis on quality and reliability, Panasonic maintains stringent standards throughout the manufacturing process of their sanitary ware products. By utilizing premium materials and implementing robust quality control processes, they ensure their offerings' durability and long-lasting performance. Despite being renowned primarily for their expertise in electronics, Panasonic's sanitary ware products exemplify their dedication to energy efficiency, innovation, and user-centric designs.


    Hottest collections

    • The "ECONAVI Dual Flush" Toilet allows users to choose between a full flush or a half flush, depending on the waste volume. This dual-flush mechanism helps conserve water by using a reduced amount for liquid waste.
    • The "Panasonic Warm Water Cleansing" Toilet Seat exemplifies Panasonic's commitment to providing advanced features for improved hygiene and comfort in the bathroom


    Website: https://www.panasonic.com/global/about.html

    Head office: Osaka, Japan

    Estimated Revenue: $49.3 Billion

    Screenshot of https://www.panasonic.com/my/consumer/home-appliance/bidet/electric-bidet/dl-eh10se-w.html
    Screenshot of https://www.panasonic.com/my/consumer/home-appliance/bidet/electric-bidet/dl-eh10se-w.html
    Screenshot of https://www.panasonic.com/my/consumer/home-appliance/bidet/electric-bidet/dl-eh10se-w.html
    Screenshot of https://www.panasonic.com/my/consumer/home-appliance/bidet/electric-bidet/dl-eh10se-w.html

  2. Top 2

    LIXIL

    LIXIL Corporation, a prominent global company rooted in Japan, specializes in the building materials and housing equipment industry. Formed in 2011 through the merger of five highly successful Japanese building materials and housing companies, LIXIL is a pioneer in developing innovative water and housing products. By pushing boundaries and embracing cutting-edge technologies, LIXIL transforms the concept of better homes into a tangible reality for individuals worldwide, regardless of their location.


    LIXIL's brand portfolio includes global brands like INAX, GROHE, and American Standard, esteemed Japanese products such as EXSIOR, and specialty brands like COBRA and DXV. Their comprehensive product lineup spans a broad spectrum, encompassing sanitary ware, faucets, showers, bathroom accessories, windows, doors, housing equipment, and building materials. As a global enterprise, LIXIL flourishes with a dedicated workforce of approximately 55,000 employees spread across more than 150 countries worldwide.


    With a strong focus on innovation and sustainability, LIXIL is dedicated to improving the quality of people's lives through its products and solutions. The company actively develops technologies and designs that prioritize water conservation, energy efficiency, and environmental friendliness.


    Hottest collections

    • The "Studio S Collection" from American Standard embodies contemporary style with clean lines and modern finishes.
    • The "INAX S600 LINE" collection offers a harmonious balance of Japanese craftsmanship and innovative technology.
    • The "GROHE Essence" collection features sleek and minimalist designs, combining elegance with modern functionality.
    • The "DXV Modern" Collection showcases a fusion of classic design elements with a contemporary twist
    • "TOSTEM Essence" Series presents a range of windows and doors that combine aesthetics, energy efficiency, and durability


    Founded: in 2011

    Website: https://www.lixil.com/

    Head office: Tokyo, Japan

    Estimated Revenue: $11 Billion

    Screenshot of https://www.lixil.com/
    Screenshot of https://www.lixil.com/
    Video by LIXIL Corporation
  3. Top 3

    TOTO

    TOTO Ltd., founded in 1917 in Kitakyushu, Japan, has achieved global acclaim as a premier manufacturer of sanitary ware products, particularly renowned for its cutting-edge modern "washlets" (bidet toilet seats) and associated offerings. With a rich legacy of innovation, impeccable craftsmanship, and a steadfast commitment to sustainability, TOTO has become the gold standard in the contemporary toilet industry.


    In 1980, TOTO made a monumental breakthrough by introducing the world's first washlet, which has cutting-edge features, including warm water cleansing, customizable water pressure and temperature settings, heated seats, integrated air dryers, and even built-in air purifiers. Besides, TOTO presents an extensive selection of sinks, faucets, showers, bathtubs, urinals, and bathroom furniture that exemplifies meticulous design, ensuring a harmonious blend of aesthetics and functionality.


    TOTO has truly made its mark globally, with manufacturing facilities and sales offices spanning an impressive network of 25 countries, including the US. With a workforce of over 37,000 dedicated professionals, TOTO has cultivated a reputation for excellence, making their toilets a symbol of exceptional standards and cutting-edge designs. The brand's commitment to innovation has set them apart, ensuring that TOTO remains synonymous with top-quality sanitary ware products.


    Hottest collections

    • The "MS920CEMFG#01" washlet is standout by its remarkable automatic functionality. Simply put, you can comfortably sit on the toilet and let it handle the rest, effortlessly tending to your needs without any additional effort on your part.
    • The "WASHLET+" is an exquisitely designed toilet-and-seat set, free from any unsightly protruding pipes or cords. It offers a life-changing experience, elevating your standards of personal hygiene and overall comfort.


    Founded: in 1917

    Website: https://www.toto.com/

    Head office: 1-1, Nakashima 2-chome, Kokurakita-ku, Kitakyushu, Fukuoka, 802-8601 Japan

    Estimated Revenue: $187 Million

    Screenshot of https://www.toto.com/
    Screenshot of https://www.toto.com/
    Screenshot of https://www.toto.com/
    Screenshot of https://www.toto.com/
  4. Top 4

    Sanwa company

    Sanwa Company is a Japanese company specializing in producing and distributing the manufacturing of luxury sanitary ware and bathroom fixtures. The company was founded in 1946 and has since grown into a well-established brand in the industry.


    Sanwa showcases various sanitary ware products, including kitchen fixtures, washbasins, baths, and exterior housing materials. Additionally, they provide extensive building materials, such as tiles, flooring, natural stones, and glass. Their collections are characterized by luxurious, sophisticated designs that radiate elegance and luxury. Sanwa's products are highly regarded for their reliability, durability, and ergonomic designs, ensuring optimal performance and user comfort.


    Craftsmanship is indispensable in producing stainless steel kitchens, which are among their flagship products. Each item is meticulously handcrafted, from welding to polishing, showcasing meticulous attention to detail. Manufactured in their factories located in eastern Osaka and Shinshu, renowned for their exceptional hardware processing techniques, their products embody impeccable Made in Japan quality.


    Hottest collections:

    • “Cara” is a washbowl of minimum thickness and flat surfaces, enabled by proud Japanese metal processing in both plating and welding.‎
    • “Asse” is a washbowl consisting of thin plates. Its stainless steel material – instead of artificial marble or ceramic – enabled this design.


    Founded: in 1979

    Website: https://info.sanwacompany.co.jp/en/

    Head office: Chayamachi, Japan

    Estimated Revenue: $100 Million

    Screenshot of https://info.sanwacompany.co.jp/en/
    Screenshot of https://info.sanwacompany.co.jp/en/
    Screenshot of https://info.sanwacompany.co.jp/en/
    Screenshot of https://info.sanwacompany.co.jp/en/
  5. Top 5

    INAX

    INAX Corporation is an esteemed Japanese company renowned for its expertise in crafting innovative sanitaryware and artistic ceramic tiles. With a rich history that traces back to 1924, INAX is dedicated to creating exquisite and inventive bathroom solutions that enhance daily life, promoting convenience, wellness, and a sense of delight. Their commitment to excellence enables individuals to experience a higher standard of living, fostering well-being and contentment for all.


    INAX offers a wide range of products for bathrooms and kitchens, including toilets, washbasins, faucets, bathtubs, shower systems, and ceramic tiles. One of INAX's notable contributions to the sanitary ware industry is its development of advanced toilet technologies. The company has introduced innovative features such as water-saving flushing systems, self-cleaning mechanisms, and odor control, providing users with enhanced comfort and convenience.


    As a testament to its excellence, INAX has received numerous awards spanning from 2016 to 2022 for its product design and technological advancements. The brand's 20 Global Gallery further attests to its esteemed reputation, as it is highly regarded both domestically and internationally. INAX products are eagerly sought after by discerning consumers, esteemed architects, and visionary designers, showcasing the brand's widespread appeal and enduring influence in the industry.


    Hottest collections

    • "Sanitarina 61", launched in 1967, became the starting point for changing the shower toilets from what was predominantly for medical use to a universal facility used by everyone at home.
    • At the forefront of shower toilets, "SATIS" revolutionized the concept of toilet spaces by seamlessly integrating elegance, comfort, and impeccable odor control.


    Founded: in 1924

    Website: https://www.inax.com/

    Head office: Tokyo, Japan

    Estimated Revenue: $31.2 Million

    Screenshot of https://www.inax.com/
    Screenshot of https://www.inax.com/
    Video by INAX
  6. Top 6

    TOSHIBA

    Toshiba Corporation, known primarily for its electronics and technology solutions, offers a range of sanitary ware products. While not as well-known for its clean ware division as its other areas of expertise, Toshiba's products are designed to meet quality and functionality standards.


    Toshiba's sanitary ware lineup includes toilets, bidets, washbasins, and related bathroom fixtures. While specific details about their pure ware products may vary, Toshiba's focus is typically on incorporating innovative features and technologies to enhance user experience and hygiene.

    With a robust engineering background, Toshiba strongly emphasizes ensuring the quality and reliability of their sanitary ware products. Their dedicated team of 106,648 employees works diligently to create designed offerings for durability, ease of maintenance, and the ability to withstand daily use.


    Hottest collections:

    • The "Toshiba Flushing Toilet" incorporates smart flushing technology, ensuring efficient water usage while maintaining powerful and effective waste removal.


    Founded: in 1875

    Website: https://www.global.toshiba/ww/top.html

    Head office: Tokyo, Japan

    Estimated Revenue: $25.1 Million

    Screenshot of https://bathroomtomorrow.com/BD/sa01_fusion-toshiba.php
    Screenshot of https://bathroomtomorrow.com/BD/sa01_fusion-toshiba.php
    Video by bidetsPLUS
  7. Top 7

    Takara Standard

    Takara Standard Co., Ltd. is a renowned Japanese company specializing in manufacturing luxury sanitary ware and bathroom fixtures. With a rich history from 1912, Takara Standard has established itself as a prominent brand known for its exquisite craftsmanship, attention to detail, and premium-quality products.



    Takara Standard
    has garnered a reputation for its exceptional luxury toilets. These sought-after products showcase advanced technologies like bidet functions, heated seats, self-cleaning mechanisms, and water-saving features. Beyond toilets, Takara Standard also presents a captivating collection of complementary bathroom fixtures and accessories. From elegant sinks and stylish bathtubs to meticulously designed accessories, each item adds a touch of opulence and refinement to any bathroom space.


    With an extensive presence in Japan, Takara Standard boasts an impressive network of 161 branches/offices, 18 factories, and 166 showrooms throughout the country. This widespread reach enables them to cater to customers' needs and deliver their exquisite bathroom solutions efficiently. Through their unwavering dedication to craftsmanship and design, Takara Standard has solidified a strong reputation in the luxury sanitary ware market, earning the trust and admiration of discerning customers.


    Hottest collections:

    • The "Arum" Collection features beautifully designed toilets, basins, and bathroom accessories with clean lines and luxurious finishes, adding a touch of refinement to any bathroom space.
    • The "Luna" Collection embraces a modern and minimalist aesthetic.
    • The "Bellazza" Collection reflects a blend of classic and contemporary elements.


    Founded: in 1912

    Website: https://www.takara-standard.co.jp/
    Head office: Osaka, Japan
    Estimated Revenue: $16 Million

    Screenshot of https://www.takara-standard.co.jp/
    Screenshot of https://www.takara-standard.co.jp/
    Screenshot of https://www.takara-standard.co.jp/
    Screenshot of https://www.takara-standard.co.jp/
  8. Top 8

    Kohler-Novita

    The collaboration between Kohler and Novita, known as Kohler-Novita, combines the expertise of both companies to offer innovative bidet seats that integrate sanitary ware and water purification technologies. This collaboration aims to provide enhanced hygiene and comfort in the bathroom.


    Kohler-Novita bidet seats feature a range of advanced functions and features. These include adjustable water pressure and temperature, allowing users to personalize their cleansing experience. The bidet seats also offer air drying functionality, eliminating the need for toilet paper and promoting a more hygienic drying process.


    The collaboration between Kohler's expertise in sanitary ware and Novita's water purification technologies allows for the integrating of high-quality components and advanced features. These bidet seats provide users with functionality, comfort, and cleanliness.


    Hottest collections:

    • If a whole Japanese toilet sounds like an impracticable option, worry not because you can still buy a Kohler-Novita-style electric toilet seat. KOHLER K-BN330S-N0 aptly characterizes such toilet seats.4


    Founded: in 2012
    Website: https://www.bidetsplus.com/kohler-novita-bidet-seats/

    Estimated Revenue: $5 Million


    Screenshot of https://www.kohler.com/en/products/toilet-seats-bidet-seats/shop-toilet-seats-bidet-seats/kohler-novita-elongated-bidet-toilet-seat-bn330?skuId=BN330-N0
    Screenshot of https://www.kohler.com/en/products/toilet-seats-bidet-seats/shop-toilet-seats-bidet-seats/kohler-novita-elongated-bidet-toilet-seat-bn330?skuId=BN330-N0
    Video by KOHLER



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