Advanced Google Analytics (Analytics Academy)
This is the course to take if you want to learn about web analytics. The Advanced Google Analytics course, which is offered by Google, is for people who want to learn more about Google's data and account tracking services. The advanced course claims to prepare students for Google Analytics certification, which may look fantastic on any marketing professional's résumé or portfolio. The training is short, but it will provide you with a beneficial behind-the-scenes look into how Google Analytics works. You'll be able to take the Google Analytics Individual Qualification test on Skillshop once you've completed this course. You'll discover:
- How to manage your analytics and reports with tagging
- How Google Analytics works, and the kind of reports you can access
- Advanced analytics tools, marketing tools, and techniques
- How to collect data and process it for insights
- Setting up data collection and configuration strategies
Vendor: Google Analytics Academy
Price: Free
Duration: 5 hours
Level: Advanced
Certification: Certification of Completion (to get the official Google Analytics Certification, you need to pass the Google Individual Qualification Exam).
Enroll here: https://analytics.google.com/analytics/academy/course/7
