America is the second largest consumer of ice cream in the world (per capita)

Ice cream used to be a luxury only the wealthy could afford to enjoy in America. Simply put, the scrambling masses couldn't afford it. Time passed. Today, Americans eat ice cream in all of its varieties on average 20 liters per person year. However, even at that rate, Americans don't consume enough ice cream to lead the world in ice cream consumption. This honor goes to New Zealand, where each person uses more than 28 liters annually. Vanilla is the flavor that is most popular. US citizens favor chocolate. Additionally, the International Dairy Foods Association estimates that 73% of Americans drink ice cream on a weekly basis or more.

Thomas Jefferson, who was known for his foresight, could not have foreseen the development of ice cream in the United States. Could he have predicted ice cream sandwiches, even if he loved a meal like Baked Alaska and ate ice cream off of cookies? Ice cream cones that have been prepackaged and include almonds and chocolate swirls? 31 varieties are sold in stores? What about ice cream on a stick, as a cake layer, or in a root beer-filled glass? One doubts it.

Ice cream sales have significantly decreased over the past few decades in an increasingly health-conscious America, but the market for premium ice creams has continued to expand. The health-conscious may be aware of studies showing that eating ice cream within two hours of working out encourages the growth of muscles. Additionally, it aids in preventing protein degradation. Given that chocolate milk has been given some of the same qualities, developing a sports beverage that is a little different from the norm may actually be beneficial to health.