Amul
Amul, one of the most valuable milk brands in the world, has a fascinating history that traces back to 1946. Founded by Dr. Verghese Kurien, Amul began as a cooperative venture in India, empowering farmers and revolutionizing the dairy industry. The brand utilizes advanced technology and modern dairy practices to produce high-quality milk while ensuring the welfare of its cattle.
Amul's milk boasts a wide range of fortified milk, enriched with essential nutrients like vitamins A and D, making it a nourishing choice for consumers. The brand's fortified milk is known for its superior taste, freshness, and nutritional value.
Amul has gained fame for its grassroots cooperative model, empowering farmers and promoting self-sufficiency. Its iconic "Amul Girl" advertising campaign and their catchy tagline "Utterly Butterly Delicious" have made it a household name in India. Amul offers a wide range of milk categories, including fresh milk, flavored milk, yogurt, butter, and cheese, catering to diverse consumer preferences and culinary needs.
Founded: 1946
Founder: Dr. Verghese Kurien
Headquarters: Anand, Gujarat, India
Official Website: https://www.amul.com/