Big Sur

Big Sur is more than just a place to visit; it's a way of life. Big Sur, located on the west coast of central California, stretches 90 miles between Monterey Bay and San Simeon. Its remote location, peaceful nature, and incomparable beauty entice visitors to change gears, both metaphorically and literally. The Pacific Coast Highway, built less than a century ago, is the main road that runs through the region and becomes the most scenic in Big Sur. The highway clings to the edge of the area's cliffs, high above the surf, providing spectacular views as it weaves in and out of the seemingly endless coastline.

Aside from the driving conditions, Big Sur's calming culture is contagious, and it has attracted minds of all kinds seeking inspiration, refuge, or transformation. As recounted in his novel "Big Sur", it was Jack Kerouac who traveled to Big Sur in search of inner peace. Big Sur was the first place in America where fellow writer Henry Miller felt at home, and he later wrote the memoir "Big Sur and the Oranges of Hieronymus Bosch". Countless musicians, artists, writers, and photographers have documented Big Sur's powerful presence in their work since then, but visitors say its grandeur remains indescribable.