bilibili.com
Bilibili, a Shanghai-based online entertainment startup, made its Hong Kong stock market debut on March 26. It is the company's second listing after becoming public on the Nasdaq in 2018. It is one of the few companies backed by both Tencent Holdings and Alibaba Group Holding, the owner of the South China Morning Post, which has been dubbed as the “Chinese version of YouTube.”
It is one of the famous Chinese video streaming platforms that offer a range of genres, including comics, games, and animation, where users can view, submit, and post comments on videos. For the good reason, it is regarded as one of the most visited entertainment websites in the world. One distinguishing feature that separated Bilbili from most other video-streaming services was "bullet comments": one-line viewer comments that float directly above a video. They can be real-time or left by previous viewers at specific points in a video, but they all fly across the screen at the same time, silently attracting your attention. The goal of bullet comments is to make users feel as though they are watching a video with a group of friends.
The majority of Bilibili's users are Gen Z+, which the company defines as those born between 1985 and 2009. Among these dedicated users are "up zhu," or uploaders. These are video creators who, like YouTubers, cover a wide range of topics such as game comments, internet memes, science education, consumer electronics, and so on.
Website: https://www.bilibili.com/
