Colors

Live It Up is the official 2018 World Cup theme, while Colors by Jason Derulo serves as the promotional song for the tournament, a collaboration among Derulo, World Cup and Coca-Cola. Colors is an optimistic and melodious track, filled with affirmative sentiments such as "there is beauty in the togetherness we've discovered." Derulo visits stunning locations throughout the music video, including a majestic palace in Haiti and, of course, a Miami soccer field. National flags are omnipresent. In the video, Derulo, whose ancestors are Haitians, dresses in Haitian garb while Wyclef Jean makes a guest appearance.

Derulo said in a statement that he "composed Colors to honor people's diversity, and to be a part of the incredible enthusiasm that sports fans worldwide give their national teams." Furthermore, the artist also released a multilingual version of Colors with Colombian pop sensation Maluma.

Derulo has a track record of landing musical performances at big athletic events. He collaborated with singers of Florida Georgia Line in 2017 to create the Monday Night Football theme song. "I'm always wondering about what comes next - what people have received from me, what they appreciate about me, and what they haven't heard from me," the musician told Rolling Stone.

Artist: Jason Derulo

Album: Colors

Release year: 2018