Evisu

Evisu Japan is a renowned Japanese Y2K brand that has gained popularity in the country. Founded by Hidehiko Yamane in 1991, Evisu is known for its high-quality denim products and unique hand-painted designs. The brand takes inspiration from vintage American denim and incorporates traditional Japanese craftsmanship into its creations. Evisu's headquarters are located in Osaka, Japan.

Evisu became famous in Japan due to its distinctive style and attention to detail. The brand's signature feature is the hand-painted seagull logo, which symbolizes good luck and prosperity. This logo is meticulously applied to each pair of jeans, making them instantly recognizable. Evisu's commitment to craftsmanship and authenticity has resonated with fashion enthusiasts, leading to its widespread popularity.

As for the number of stores, it is difficult to provide an exact figure as it may vary over time. However, Evisu has a significant presence in Japan, with numerous flagship stores and retail outlets across the country, particularly in major cities like Tokyo and Osaka.

Pros:

• Known for their high-quality denim and iconic logo.
• Heritage and authenticity
• Limited-edition releases
• High-quality craftsmanship

Cons:

• Can be quite expensive.
• Limited availability
• Logo-centric designs
• Sizing inconsistencies

Website: www.evisu.com