Fantastic Four #60

What is the plot of this issue? To call it short, in the story, the advertising staff of Fantastic Four Incorporated are gathering to analyze the firm’s recent decline in popularity. They've hired a public relations professional called Mister Shertzer to assist them in raising their profile. Shertzer is at a loss for what he can accomplish, since he has previously dealt only with rock musicians. This is the very first time he has to represent a bunch of superheroes. The department chief then proposes that Shertzer meet with the Fantastic Four...

The attraction of Fantastic Four #60 is a mixture of Amazing Spider Man #1 and The Ten-cent Adventure. Although this is not the first issue in the series, it does signal the start of a new era for the comic, as author Mark Waid has embarked on what would soon turn into a celebrated three-year tenure.

Although Fantastic Four #60 is not anthology-style, it did feature a special promo version that sold for only 9 cents. The issue makes a point of emphasizing that this is the "world's least expensive comic book magazine", which boosts its sales impressively.

Release year: 2002

Sales: 752,699 copies