Focus

Mike Kluge, a former professional cyclist and cyclocross world champion, founded Focus Bicycles in 1992. The company is well-known for manufacturing a wide variety of bicycles, including road, mountain, e-bikes, and cyclocross bikes. Focus bicycles are designed in-house and produced in Asia. The brand focuses on creating bikes that are both high-performing and long-lasting by utilizing lightweight materials and advanced technology. Focus also sells a variety of accessories, such as helmets, clothing, and bike bags.

Several professional cycling teams, including Bora-Argon 18 and Alpecin-Fenix, have been sponsored by Focus. Multiple professional cyclists have used the brand to win major races such as the Tour de France, the Giro d'Italia, and the World Championships.

The brand emphasizes sustainability and social responsibility in addition to performance. When possible, Focus uses environmentally friendly materials and production methods and supports cycling initiatives around the world. Focus bikes are popular among cyclists who value high performance, cutting-edge technology, and long-term sustainability. The brand is sold in over 60 countries and has a global presence.

Specialty: E-bikes, racing, mountain
Headquarters: Cloppenburg, Germany.

Founded: 1992
Website: https://www.focus-bikes.com/