Heineken

Gerard Adriaan Heineken established the global Dutch brewing firm Heineken in Amsterdam in 1864. It employs about 85,000 people and makes 348 different specialty beers and ciders from around the world, the region, and local areas. One of the biggest brewers in the world and the top brewer in Europe is Heineken. The breweries for Heineken in the Netherlands are Zoeterwoude,'s-Hertogenbosch, and Wijlre.

With the intention of future-proofing its operations, adjusting to new external dynamics, and strengthening itself following the COVID-19 crisis, Heineken introduced its EverGreen plan in February 2021. EverGreen is a risky strategy that aims to achieve exceptional and balanced growth and the group's business's next stage of development. EverGreen uses its current advantages and upcoming possibilities to write the next chapter of its development. Heineken seeks to constantly improve and broaden its product and footprint, keeping customers and consumers at the center of everything it does. To become a producer of the best-connected beer, the group is making enormous progress in its end-to-end digital transformation to benefit the customer journey and increase cost-effectiveness.

Heineken influences both the direction of beer and consumer conquest. Heineken has gone above and above to make its customers happy by consistently inventing and adapting. Passion for customers and clients, pioneering spirit, concern for others and the environment, and love of life. These principles have served as the group's cornerstone for the last 157 years and are essential to its continued success.

Founded: 1864
Headquarters: Amsterdam, Netherlands
Website: https://www.theheinekencompany.com/