Hisense
The Hisense Refrigerator has emerged as a significant brand within the Hisense Group. Back in 2001, Hisense made an official announcement regarding its foray into the refrigerator industry. Subsequently, in May 2002, Hisense made a crucial move by acquiring Beijing Snowflake Refrigerator, the largest domestic refrigerator production plant at that time. The company made substantial investments to establish its first refrigerator production base in China, located in Beijing.
This new production base proved highly successful, achieving an impressive output of 10 million units, which propelled Hisense Refrigerator into the top five refrigerator brands in the domestic market. In just one year of production, Hisense Refrigerator experienced an astounding 150% increase in sales, transforming it from a relatively unknown player into the fastest-growing brand in the domestic refrigerator industry, a remarkable feat that can be considered an industry miracle.
One of the key features that sets Hisense Refrigerator apart is its innovative dual-ion sterilization and freshening technology. This technology combines SPA water ion preservation with positive and negative ion sterilization, providing consumers with a "two-in-one" solution for double health protection. By utilizing positive and negative ions, this technology effectively eliminates bacteria, boasting an impressive sterilization rate of 99.92%, as verified by authoritative institutions. Moreover, the electrolysis process generates micromolecular water that enhances food absorption, resulting in food staying fresh for up to twice as long as traditional fresh air-refrigerated refrigerators. The humidity level of 85% further ensures food preservation.
Headquarters: Qingdao, Shandong, China.
Founded: 1994
Website: https://global.hisense.com/
Instagram: https://www.instagram.com/hisense_international/
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