HYEIN SEO

Hyein Seo is a high-end Korean streetwear brand with a distinctively sensual edge, typically linked with the Fairy Grunge clothing style.

Hyein's designs are the polar opposite of traditional Korean societal norms of conservatism and continual external affirmation. However, as Korean women defy traditional patriarchal conventions, women's liberation organizations and libertarian clothing concerns are gaining traction.

Hyein Seo, with undoubtedly sensual and highly designed couture creations, plays an important role in this liberation movement. Hyein Seo's perception of the female body and clothes as a sort of liberty alters how Korean women express and perceive the most recent Korean beauty standards.

Website: https://hyeinseo.com