Jeffree star
Who doesn't love Jeffree Star and his cosmetic line?! Every time he comes up with the most iconic and affordable makeup products that sell like hot cakes. He started experimenting with his mom's makeup and was bullied for it in high school but that made him the star he is today!
No matter what brand you're looking for, be it pharmacy or a little more upscale, he'll help you review his reviews. They are 100% honest and worth looking at before you buy. You can find them on youtube because he became the fifth highest paid Youtuber (December 2018). With 16.2 million followers on Youtube, he is definitely one of the trusted influencers in the beauty community.
Youtube: https://www.youtube.com/user/jeffreestar
Number of subscribers: 16.2M