KakaoTalk
KakaoTalk, also known as KaTalk, is a popular mobile messaging app operated by Kakao Corporation in South Korea. Since its launch in March 2010, it has gained significant traction and is now available on both mobile and desktop platforms.
As of August 2022, KakaoTalk boasts 53 million monthly active users, with 47 million of them residing in Korea. The app supports 15 languages and is utilized by 93% of smartphone owners in South Korea, making it the most widely used messaging app for both smartphones and personal computers in the country.
KakaoTalk's prominence surged during the COVID-19 pandemic as it became a valuable tool in the fight against the virus, with cooperation from the South Korean government.
The app offers free calling and messaging services, allowing users to easily share photos, videos, voice messages, locations, web links, and contact information. It facilitates one-on-one conversations and group chats with an unlimited number of participants. KakaoTalk enables users to synchronize their contact lists, helping them connect with friends who also use the service. Contact search is possible using KakaoTalk IDs without requiring phone numbers. Users can export and save their messages, providing a convenient backup option.
While initially a messenger service, KakaoTalk has evolved into a platform that supports the distribution of third-party content and apps. It offers a wide range of downloadable games that users can play with friends directly through the messaging platform. The "Plus Friend" feature enables users to follow brands, media outlets, and celebrities to receive exclusive messages, coupons, and real-time information within KakaoTalk chatrooms. Moreover, the app's "Gifting" platform facilitates the purchase of real-life goods.
In January 2021, KakaoTalk introduced the "Emoticon Plus" service, which allows users to access an unlimited collection of emoticons for a monthly fixed rate of ₩3,900. Users can subscribe to "KakaoTalk Wallet" and purchase Emoticon Plus through the wallet platform, streamlining the payment process.
Website: https://www.kakaocorp.com/page/service/service/KakaoTalk?lang=en
