Maxpedition
Founded in 2003 in Los Angeles, California, USA, Maxpedition has become a renowned brand that revolutionized the design of American military-grade MOLLE gear, making it suitable for everyday life and gaining global popularity. Trusted by special forces operators, law enforcement officers, adventure travelers, and prepared citizens worldwide, Maxpedition gear sets the benchmark for others to follow.
Maxpedition gained an early competitive advantage by creating bags and packs with exceptional durability and ergonomics, as exemplified by the Versipack® and Gearslinger® series. Initially catering to the United States armed forces and SWAT personnel, the brand expanded its customer base to include emergency preparedness and concealed carry markets, where Maxpedition products became the preferred choice for EDC (Every Day Carry) and survival gear.
Coined by company founder and president Tim Tang, the Maxpedition brand name combines 'maximum' and 'expedition' to evoke a sense of adventure and resilience. The iconic bootprint trademark, inspired by the Latin root 'ped-, meaning 'foot,' symbolizes the brand's commitment to durability.
As the company and its product lines evolved, Maxpedition updated its logo to reflect advancements in fabrication and aesthetics. However, the Maxpedition name remains a symbol of top-quality and durability, representing a sense of adventure and reliability.
Headquarters: California, USA
Founded: 2003
Founder: Tim Tang
Instagram: https://www.instagram.com/maxpedition/ (96.2K followers)
Website: https://www.maxpedition.com/