Midori Notebook

Midori, also known as Midori Shokai, is a Japanese stationery brand founded in 1950. The name of the brand in Japanese means "green," used to convey the tenacity of a plant spreading its green leaves throughout a field. Interestingly, the first product of Midori was letter paper with the courier symbol, which is still an essential product along with notebooks and sketchbooks today.

Similar to Muji notebooks, Midori emphasizes the writer's experience rather than product covers. Yet, you should not judge a book by its cover. The notebook construction is superb. For instance, the book jacket for Midori MD Notebook is constructed of delicate wax paper that tarnishes and crumples over time, creating a distinctive appearance. The version comes in three styles: blank, grid, and lined.

For travel lovers, The Traveler's Notebook, Midori’s unique selling point, must be your favorite. The inside is made up of soft, creamy sheets, while the leather cover exudes an elegant age. The refill option is the most significant feature since it allows you to show your appreciation for nature and culture without limit.

Detailed Information:

Founded: 1950

Founder: Iijima Atsuhiko

Headquarters: Shibuya, Tokyo, Japan

Instagram: https://www.instagram.com/midori_designphil/ (76.8K followers)

Facebook: https://www.facebook.com/midori.official (22K followers)

Website: https://www.midori-japan.co.jp/