Parle
Established in 1929 by the Chauhan family of Vile Parle, Mumbai, Parle Products Private Limited has grown into a distinguished Indian multinational food processing company. Its legacy is anchored by the iconic Parle-G, acclaimed as the world's best-selling biscuit brand, as confirmed by a 2011 Nielsen report.
The journey of Parle commenced in 1939 with biscuit production, initially catering exclusively to the British Army. However, post India's independence in 1947, the brand strategically positioned its Glucose biscuits as a homegrown alternative, fostering a sense of national pride.
The Parle imprint became indelible in India, riding high on the triumph of products like Parle-G. Presently, Parle Products boasts a diverse portfolio encompassing over 36 beloved brands, exporting its culinary treasures to 21 global destinations. With popular names like Happy Happy, Hide & Seek, Krackjack, Magix Creme Milano, Monaco, and Melody, Parle continues to shape India's snacking landscape while establishing a formidable international presence.
- Founded: 1929
- Headquarters: Mumbai, Maharashtra, India
- Facebook: https://www.facebook.com/ParleFamily/
- Instagram: https://www.instagram.com/parleproducts/
- Website: https://parleproducts.com/