Persol
Step back in time to 1917 when Italian optician and photographer Guiseppe Ratti invented "Protectors," which would later become known as Persol. Persol is a contraction of “per il sole,” meaning “for the sun.” Originally designed for air forces worldwide, race drivers, and even poets, Persol quickly soared in popularity and became one of the best European eyewear brands.
Fast forward over a century, and the iconic folding 714 sunglasses, famously worn by style icon Steve McQueen in the 1968 film "The Thomas Crown Affair," remains one of the brand's most celebrated models. However, Persol's vintage-inspired opticals also boast the trademark freccia or arrow on the hinges and arms, a design element inspired by the swords of ancient warriors.
Persol's journey from "Protectors" to its current fame reflects a legacy of timeless style and innovation. With vintage charm and a touch of Hollywood glamour, Persol's eyewear continues to captivate wearers worldwide, leaving a lasting impression with every pair. Experience the allure of Persol's heritage and craftsmanship - explore their iconic sunglasses and opticals that have stood the test of time.
Year established: 1917
Popular eyewear styles:
- Persol PO0649: The classic and timeless design featuring the iconic silver arrow hinges.
- Persol PO0714: Also known as the "Steve McQueen" model, these sunglasses gained fame after being worn by the legendary actor in the movie "The Thomas Crown Affair."
- Persol PO3019S: A contemporary take on the aviator style, offering a sleek and modern look.
- Persol PO2459S: A stylish and versatile square frame design, suitable for both men and women.
Brand ambassadors and celebrity fans of the eyewear brand: Chris Pratt, Daniel Craig, Ryan Gosling, Leonardo DiCaprio, Bradley Cooper, Justin Timberlake, Beyoncé
Made in: Italy
Website: https://www.persol.com/
Instagram: https://www.instagram.com/persol/ (382K followers)
