Phyto

Let's switch gears to a brand that's a little different but just as influential - Phyto. Established in 1969 by the visionary hairstylist Patrick Alès, Phyto was born out of a fascination with the power of plants. Alès was a pioneer in formulating plant-based solutions to treat hair issues, and a trailblazer in the botanical hair care domain.

Phyto sets itself apart with its unwavering commitment to natural, plant-based ingredients. This eco-friendly approach is epitomized in their patented Phytoceane complex. This aqueous compound, rich in sea algae and seawater pearls, fortifies the hair, providing a robust defense against environmental aggressors.

The brand's product lineup is a testament to its botanical expertise. Phyto offers solutions for a range of hair types and problems, from dryness to thinning hair, all while remaining loyal to its natural, plant-driven ethos.

A standout product from Phyto is the Phytoapaisant Soothing Treatment Shampoo. Formulated with a blend of purifying and calming plant extracts, it soothes sensitive scalps and alleviates irritation while gently cleansing your hair.

Found: 1969

Headquarters: Paris, France

Official website: https://www.phyto.com/