Samsung

Samsung Group is a South Korean multinational industrial corporation based in Samsung Town, Seoul, South Korea. It is the largest South Korean chaebol (business conglomerate) as well as one of the largest manufacturing companies and consists of multiple related enterprises, the majority of which are united under the Samsung name. Samsung has the ninth greatest worldwide brand value as of 2020. Over the next three decades, the corporation expanded into industries such as food processing, textiles, insurance, securities, and retail.

Samsung wields considerable weight in South Korean economic development, politics, media, and culture, and was a primary driving factor behind the "Miracle on the Han River." Its subsidiary companies account for almost one-fifth of South Korea's overall exports. In 2013, Samsung's revenue was equal to 17% of South Korea's $1,082 billion GDP. Until about 20 years ago, South Korea's Samsung Electronics produced low-cost, imitation electronics for other companies. Above all, its executives valued speed, scalability, and dependability. Its marketers set prices and added features based on what original-equipment manufacturers desired. Its engineers designed items to fulfill specific pricing and performance specifications.

Samsung, the worldwide electronics behemoth, began as a low-tier manufacturing brand. A solid marketing campaign by Samsung transformed its market position, propelling it to the top spot as the world's leading smartphone manufacturer. Forbes puts the IT behemoth fourth among the World's Largest IT Companies. Samsung has built itself as a one-of-a-kind, high-quality brand worthy of client devotion through a perfect balance of digital marketing and innovation.

Founded: 1938
Headquarters: Seoul, South Korea
Website: https://www.samsung.com/