Smashbox

Smashbox is an American corporation founded by brothers Davis and Dean Factor in 1996. They are Max Factor's great-grandchildren, the creator of the world-famous Max Factor cosmetics brand. Smashbox is named after the same-named American photography firm where Davis and Dean Factor previously worked. At numerous events and fashion shows, many makeup artists, celebrities, and beauty bloggers prefer and use Smashbox brand goods. Smashbox cosmetics meet or exceed international quality standards.

Smashbox highlights the product's durability as well as its usability. It's impossible to discuss Smashbox lipstick without bringing up their matte cream lipstick. Smashbox lipsticks are popular due to their simple yet appealing design. The transparent square lipstick body allows customers to see the color of the lipstick inside while still feeling exceptionally sturdy and delicate in the hand. The lipstick comes with a small, slender brush with soft bristles that is easy to use, and the brush head is also angled to allow users to apply lip liner with ease. The company is currently growing to compete with huge global corporations and has 668.6K Twitter followers.