Technine

Technine burst onto the snowboarding scene in 1994, marking its inception as a brand passionate about pushing boundaries. Founded by snowboarders Ethan Fortier, Cole Barash, and Chris Jamison, Technine has been, from the get-go, a brand of the riders, by the riders, and for the riders.

What’s striking about Technine is its unwavering commitment to street and park snowboarding. As pioneers of the jibbing movement in snowboarding, Technine carved out a unique niche for itself in the snowboarding world, emphasizing style, creativity, and raw technical prowess in urban settings.

In terms of design, Technine is nothing short of iconic. With a clear inclination toward urban, hip-hop, and street culture, their products reflect an edgy, vibrant aesthetic. Bold graphics, graffiti-inspired designs, and a rich color palette make Technine gear easily distinguishable on the slopes. Over the years, the brand has collaborated with notable figures from the hip-hop world, further cementing its roots in the culture.

On the technical front, Technine's snowboard bindings set them apart. Renowned for their durability, adjustability, and unique designs, these bindings have garnered a cult-like following among street and park snowboarders. The brand's commitment to innovation is evident in features like the Baltimore Toe Strap and Scrub Hooks, ensuring a snug fit and unparalleled board control.

The "Icon" series, especially the bindings, stands tall as a representation of Technine's legacy. With graphics that pay homage to hip-hop legends and technical features that cater to the demanding needs of jibbers, it's a testament to what Technine stands for. Technine's rebellious spirit, combined with its dedication to innovation and style, ensures it remains a beloved brand in the snowboarding community, especially among those who resonate with the energy of urban terrains and street culture.

• Founded: 1994
• Founders: Ethan Fortier, Cole Barash, and Chris Jamison
• Headquarters: Sutton, Quebec, Canada
• Official website: https://www.technine.com