Under Armour
Under Armour is an American sports equipment company that manufactures footwear, sportswear, and casual apparel. Under Armour was founded in 1996 by a former special teams captain of the University of Maryland football team. Products manufactured by Under Armour include athletic shoes, t-shirts, jackets, hoodies, pants, leggings, shorts, athletic bras, athletic bags, face masks, and accessories such as bags, gloves, caps, and protective gear. They also produce American football, basketball, and other sports.
With lines products like TurfGear, AllseasonGear, and StreetGear, Under Armor rose to the top of the emerging show wear industry. Their products have great designs, which use ceramic powder to dissipate and re-circulate heat around the wearer's body, reflect heat and keep athletes always cool in the sun. In addition, they also have scent control technology "Under Armour Scent Control" which claims that the wearer's scent cannot be detected.
Shoes are Under Armour's fastest-growing product line, which produces the Speedform shoe in a Chinese bra factory. It has no insole and little stitching. In 2018, Under Armour launched two new pairs of connected running shoes at CES, inside have a Bluetooth module, accelerator, and gyroscope.
Market Value (Jan 2021): $7.28 billion
Market Value (Jan 2020): $9.28 billion
Phone number: 1-888-727-6687
Website: https://www.underarmour.com/