First launched in 2014 with co-creators Laura Nelson and John Nelson, Color Pop became a hit in the Make-up world with its lipstick products. With affordable prices, outstanding quality, diverse product lines. This brand is increasingly asserting its position in the cosmetic market.

The strength of Color Pop is the Make-up product lines with 3 criteria:

• Affordable price
• Not tested on animals
• Healthy and high-quality ingredients.

Thanks to the above 3 criteria and 3 operating principles, Color Pop's products are very warmly received around the world. Because it can be strong as its own research laboratory, recently Color Pop has gradually entered into skin care product lines.

ColourPop's Make-up and Skincare product lines such as Lipstick: Crème Lux Lipstick, Blur Lux Lipstick, Matte Lux Lipstick. Lip gloss: Ultra Glossy Lip, Lux Gloss. In addition, it is no coincidence that Color Pop's eyeshadow products are so appreciated. High color fastness, reasonable price and diverse colors are the favorable judgments of consumers for this product. Examples are Bare Necessities, Sweet Talk, Truly Madly Deeply, All That, Whatever, Give It To Me Straight, Yes Please, It's All Good, Good As Gold, So Jaded.

Memorable timelines of the Color Pop brand:
In 2017, Color Pop continued to expand its product line with the launch of a nail polish color collection. And very quickly, this collection made a big splash not only because of the diverse color palette but also the benignity of the product. Also this year, Color Pop officially cooperated with Sephora - one of the most famous cosmetic distributors and retailers in the world. This cooperation decision has brought this popular brand closer to beauty lovers around the world. The year 2018 is an anniversary year marking 4 years of formation and development of Color Pop. At the same time, the brand continued to expand its distribution channel with a partnership with Ulta. At the end of 2019, the lipstick collection in collaboration with Youtuber Safiya Nygaard made a big splash. All products were sold out within the first week of launch. Moreover, the year 2020 is signaling a promising year with Color Pop. Sailor Moon collection sold out in 1 hour since launch.

Detailed information:

Website: www.colourpop.com

Instagram: @colourpopcosmetics

Reputation for its transparent, natural makeup products, Glossier has many times made believers crazy. The brand from the US is very famous on beauty forums with the unique slogan "skin first, makeup second". Glossier is a cosmetic brand founded by American CEO Emily Weiss. And now it is a favorite name in many countries around the world, a brand specializing in quality beauty products. Towards the goal of honoring natural beauty to help women perfect their beauty for transparent, youthful skin that is timeless.

Glossier products have the common feature of being designed with the company's signature blush pink color, expressing the desire to bring women smooth, ruddy skin with simple, pure makeup in accordance with the standards criteria set by the company.

Makeup lines such as Wowder powder, Stretch Concealer, Perfecting Skin Tint foundation, Haloscope stick highlighter, etc. Eye makeup lines such as: Lash Stick Mascara, Boy Brow eyebrow mascara,... Skin: Priming Moisturizer, Priming Moisturizer Rich, ..Skin serum lines: Super Glow, Super Bounce, Super Pure,...

Always following the motto "skin first, makeup second, smile always" orientation, Glossier makes the success that is the difference in the long-term development orientation. Glossie's product lines always try to honor a woman's natural beauty, not cover up flaws like other makeup brands. This difference brings Glossie a huge number of customers, and is expected to skyrocket in the near future.

Today, Glossier is also voted by many famous magazines as the number 1 beauty brand in the world. Women's Wear Daily, Teen Vogue, Allure, Nylon, Cosmopolitan have all rated Glossier's quality and safety very highly, and recommend everyone to use its products.

Detailed information:

Website: www.glossier.com

Instagram: @glossier

Established in 2003, although it is still quite young compared to popular cosmetic brands in the US, Image Skincare has been honored in the top 10 cosmetic brands according to the evaluation of ELLE site, present in more than 10 countries. 60 countries around the world, and trusted by millions of customers.

Image Skincare orients to develop cosmetic lines with natural extracts, and is a pioneer in eliminating Parabens (chemical preservatives that are harmful to the skin) from products. Natural ingredients: Extracted from plant materials that are rigorously researched, tested and verified to ensure benign, non-irritating to the skin. Exclusive Vectorize Technology™: Intelligent botanical search for powerful active ingredients to penetrate deep into skin cells. Currently, Image Skincare has more than 100 active ingredients from plant stem cells. Quick effect: Active ingredients extracted from exclusive Vectorize Technology™ have the ability to quickly penetrate deep into the cells to help Image products bring about effective results after only 2-4 weeks of use.

Some outstanding product lines of Image Skincare brand:

• Image Prevention line of anti-wrinkle cream includes 3 different products for each skin type, with broad-spectrum sun protection, skin care and makeup replacement.
• ILuma product line is a line of whitening products that is very popular with customers in Asia with Vectorize Technology™ to fade dark spots, nourish skin from within...
• Vital C product line is specialized for use for damaged, thin and weak skin after laser or peel skin, treating problems such as acne, dark spots, scars, aging...

Detailed information:

Website: www.imageskincare.com

Instagram: @imageskincare

Referring to the best cosmetic brands in the world today, it is impossible not to mention Clinique – America's leading cosmetic brand was born in 1968. Clinique has many different cosmetic lines to meet most needs. of users from poor sunscreen, concealer to blush, mascara, foundation.

In particular, Clinique's cosmetics with benign and safe ingredients for the skin can be suitable for all skin types, including the most sensitive skin. Not only that, in addition to skin care and skin care products, Clinique also provides many more specialized products for treating skin diseases and fighting skin allergies.

Some outstanding cosmetics of Clinique:

• Clinique Dramatically Different Moisturizing skin care set includes 3 care steps Wash - Purify - Moisturize. This is one of the product lines that make up the name of this famous cosmetic brand. In addition to the ability to remove dead cells on the skin, keeping the skin moist and smooth, this product also scores with users because of its clean, gentle and safe ingredient list for all skin types.
• Anti-aging essence Clinique Repairwear Laser Focus Wrinkle & Photo Damage Corrector: this product is not only suitable for women but also a perfect skin care product for men. With the ability to reverse the skin aging process, giving users a youthful, healthy skin, it has completely conquered its "gods" since its debut.
• Clinique Super City Block SPF40 sunscreen: creates a super strong protective film, protects the skin under the negative effects of the sun, effectively preventing the risk of skin cancer.

One of the extremely famous brands of American cosmetic brands cannot fail to mention MAC. This brand was established in 1984. Almost all beauticians, as well as followers of American products, know this brand and always aspire to own MAC's bullet lipsticks. MAC cosmetics brand with the full name is Make-up Art Comestic.

One of the plus points that has made the brand MAC is that its products are all benign and very safe for the skin. The line of lipstick cosmetics has extremely diverse colors, many strange and beautiful lipstick lines that has a wide selection of lipsticks.

Featured products of Mac:

• Mac Studio Fix Fluid Foundation: With the ability to bring out a natural, fresh, radiant foundation, this girl is now becoming one of the most sought-after foundation lines.
• Mac lipstick: diverse color tones from gentle, sweet to noble, luxurious and seductive for girls to choose from.
• Mac Studio Fix Powder Plus Foundation: outstanding with good coverage, standard powder color, excellent oil control ability. Not only suitable for daily use, but also very suitable for professional makeup. Therefore, this girl is also one of the first choices of many world-famous professional makeup artists.

Detailed information:

Website: www.maccosmetics.com

Instagram: @maccosmetics

Maybelline is an American cosmetic brand with an affordable price tag and is extremely familiar to many people. The products of this cosmetic company are extremely diverse and highly appreciated in the leading forums about beauty.

Present in Vietnam since 2007, Maybelline received the trust of a large number of women. Therefore, women can easily buy products at supermarkets, convenience stores, cosmetic stores ....

Maybelline's outstanding products that you should not miss:

• Face makeup products include: Maybelline Pure BB Mineral BB Super Foundation, Maybelline Clear Smooth All In One Powder, Maybelline Face Studio Master Glaze Blush, …
• Eye makeup products: The Nudes Maybelline palette, Maybelline The City Mini Palette 450 Graffiti Pop, Maybelline Color Sensational Diamonds Eye Shadow, Maybeline Color Tattoo 24h. Mascara: Maybelline The Magnum Big Shot, Maybelline The Falsies Volum' Express, Maybelline The Magnum Volum' Express,..
• Liquid eyeliner: Maybelline Hyper Sharp Power, Maybelline New York Volum Express, Maybelline Eye Studio Master Duo 2 in 1 Glossy Liquid,...
• Eyebrows: Maybelline Master Brow, Maybelline Fashion Brow Duo Shaper, Maybelline Total Temptation Brow Definer Pencil,...
• Lip makeup products include: Maybelline Color Sensational Creamy Matte Lip Color, Maybelline Color Vivid Matte Liquid, Lip Smooth Color Bloom, Maybelline Lip Smooth Color & Care,...

Detailed information:

Website: www.maybelline.com

Instagram: @maybelline

Paula's Choice brand is a leading American cosmetic brand, products focused on safely treating skin problems, suitable for even the most sensitive skin, and delivering results. "miracle".

The brand was founded by Mrs. Paula Begoun in 1995. Paula's Choice always puts the quality of the products on top with the desire to give every woman healthy and beautiful skin. Because the truth is that she is the one who has spent many years "fighting" with acne, so she is also the one who knows best what is needed for the skin.

Paula's Choice cosmetics are also very diverse from cleansing, exfoliating, nourishing, restoring ... fully meeting the needs that the skin needs. Currently present in more than 100 countries around the world and officially re-distributing products to Vietnam in 2014

Detailed information:

Website: www.paulaschoice.com

Instagram: @paulaschoice

It would be remiss to mention American cosmetic brands without mentioning Murad. The products of the Murad brand are very diverse and support the treatment of many skin problems such as acne treatment, anti-aging, reducing dark spots, skin care, skin lightening. All products of the cosmetic brand Murad are based on the research works of Dr. Howard Murad - who is honored worldwide as "Aesthetic Genius", "Legend of Skin Care" and "Skin Care Industry". The Father of Inner Skin Care".

Murad is one of the high-end American cosmetics, so its products are quite expensive. However, with the great benefits and effects that these products bring to the skin, this price is completely worth it. If you are a person with abundant financial conditions, please buy and experience this Murad product line.

The best seller of this brand must be the Murad Clarifying Cleanser - the ultimate acne-fighting gel that helps dissolve excess oil, clean pores, erase existing dark spots and prevent future acne. In addition, Murad Replenishing Multi-Acid Peel helps to remove dead skin cells on the surface of the skin, getting rid of dull skin. The product thus renews the skin and prepares it for subsequent skin care treatments.

Detailed information:

Website: www.murad.com

Instagram: @muradskincare

Estee Lauder is on the list of the most famous luxury American cosmetics in the world. Up to the present time, cosmetic brand Estee Lauder is one of the largest high-end cosmetics groups in the world. The group owns more than 30 brands, large and small such as Lamer, Estee Lauder, Bobbi Brown, MAC, Origins, Smashbox, Jo Malone, Aveda... is a trend-leading brand, sophisticated with outstanding product quality.

Estee Lauder products are diverse with skincare sets, makeup sets, fragrances and hair care products. All are meticulously cared for by Estee Lauder, ensuring the best quality before being put on the market.

The skin care products of the cosmetic brand Estee Lauder often focus on moisturizers, serums, anti-aging products, etc. However, Estee Lauder's products have a high price, but the benefits that her products have Estee Lauder gives the skin undeniably, well worth the money I spend.

Detailed information:

Website: www.esteelauder.com

Instagram: @esteelauder

Appearing on the Vietnamese market, American cosmetics NYX has received the trust of a large number of women because of its affordable price and good quality. Therefore, you can easily find and buy NYX products at many cosmetic stores and showrooms in Vietnam.

NYX brand with the motto "provide the opportunity to experience professional makeup at a reasonable price". This has brought customers affordable makeup products with extremely good quality.

Not only that, but NYX's products are also very diverse, with many items. For example, primer, foundation, powder, concealer, eyeshadow, blush, eyebrow pencil, makeup brush, mascara, etc. The product is suitable for many ages, skin color and makeup style, easy to use.

Detailed information:

Website: www.nyxcosmetics.com

Instagram: (@nyxcosmetics

Skinceuticals is one of the most popular American cosmetic brands today. This Skinceuticals brand was founded in 1994 by Dr. Sheldon Pinnell - a scientist and professor of dermatology. Therefore, its products are well researched and scientifically proven to have great effects on the skin.

If you have a passion and always learn and update new things, surely you can't help but know the method of using active ingredients such as vitamin C, vitamin E, vitamin A to help improve defects on the skin. However, few people know that Dr. Sheldon Pinnell is the "father" of this method. He applied all the quintessence of this method into products and launched Skinceuticals.

Not to reuse in using active ingredients that are beneficial to the skin, he also studies to combine substances together, increasing the stability and effectiveness of the product. It is thanks to that enthusiasm that Skinceuticals has been and is the choice of many people.

Detailed information:

Website: www.skinceuticals.com

Instagram: @skinceuticals

One of the top-selling cosmetic brands in America today is Neutrogena, known as one of the oldest skin care brands today in the United States. Currently, the brand is present in more than 70 countries and is highly appreciated by users and experts for its quality and effectiveness.

Neutrogena cosmetics is known for its wide range of products from creams, sunscreens, makeup removers, etc., ensuring to meet all skin care needs of beauty believers. When buying cosmetic products of usa Neutrogena, you can be completely assured of the safety as well as the benignity of the products. Neutrogena was born in 1930 to 1962, has been certified by the US Department of Health because of the absolute safety of the product for the skin.

For any cosmetic brand, not just Neutrogena, all products are divided into categories to suit each skin type. Therefore, before buying, you should learn and understand your skin well so that you can choose the right skin care products for you.

Detailed information:

Website: www.neutrogena.com

Instagram: @neutrogena

Kiehl's brand was founded and operated by Mr. Kiehl's, from a drugstore located on the street in the East Village of New York. By 2010, Kiehl's was officially owned by the global cosmetics group L'oreal to this day.

The ingredients of genuine Kiehl's cosmetics are mainly natural such as oranges, peaches, irises, and rare herbs. The products have been researched and specially formulated to bring the best results.

That's why the biggest "plus" of Kiehl's products is that they are completely gentle, safe, and won't irritate the skin, no matter how delicate or sensitive. Kiehl's products are known as the "panacea" that helps to treat and care for the skin from the inside, helping to keep the skin healthy and beautiful from the inside, bringing long-term effects.

The most famous products of Kiehl's cosmetics company are chamomile toner, turmeric mask, clay mask, whitening serum... Currently, Kiehl's cosmetics has 250 genuine stores worldwide along with more than 1000 locations product distribution.

Detailed information:

Website: www.kiehls.com

Instagram: @kiehls

Obagi cosmetic brand was established in 1988 in the US, founded by a dermatologist named Zein Obagi.

Obagi offers skin care products that are a combination of cosmetics and pharmaceuticals. This supports the treatment of skin problems from deep within and at the same time helps nourish the skin to become healthier and more beautiful every day.

The name Obagi is still quite new in the Vietnamese cosmetic market. However, with the quality, safe and effective product lines that this American brand brings, it will surely conquer the Vietnamese skincare community.

Obagi is a famous cosmetic brand in the US, so the product lines not only help skin care but also effectively treat problems such as melasma, freckles, acne, dark spots, anti-aging, anti-aging creams.

Detailed information:

Website: www.obagi.com

Instagram: @obagimedical

DBH (Dermaesthetics Beverly Hills USA) is a high-end cosmetic pharmaceutical brand in the US, specializing in providing professional skin care products with fast and safe treatment effects.

Luxury cosmetics DBH resonates with 150 products and 50 skin care treatments. Common problems encountered in women's skin such as melasma, acne, freckles, scars, aging are solved at the root and have long-term effects. Extracted ingredients in DBH cosmetics are all-natural ingredients, certified organic products in the US.

DBH cosmetic ingredients are of natural origin combined with a production process in accordance with international standards with strict censorship. Therefore, this is a great cosmetic brand for those with sensitive skin that needs treatment and care.

Detailed information:

Website: www.dermaestheticsusa.com

Instagram: @dbh.beauty.makeup