Agent Provocateur

Agent Provocateur is a brand that has solidified itself in the world of lingerie and luxury fashion since its inception in 1994 by founder Joseph Corré, known for being the son of fashion icon Vivienne Westwood. As the name suggests, Agent Provocateur is known for its provocative, alluring, and overtly sexy lingerie, emphasizing and celebrating the female form. This brand caters to women who are confident and unapologetic about their sexuality, embracing it boldly and proudly.

While Agent Provocateur is known for its signature sexy aesthetic, the brand has recently taken a step towards inclusivity by incorporating models of different shapes and sizes on its website offerings. This shift towards greater representation is a positive move in the industry, as it seeks to embrace the diversity of all women and their unique beauty.

As for the lingerie itself, Agent Provocateur offers a wide array of styles that cater to different preferences. You can expect to find an extensive collection of basques, bras, garter belts, chemises, and thongs made with leopard print, lace, cut-out satin, and crystal-embellished mesh. These sophisticated and opulent designs are perfect for making any woman feel luxurious and sensual.

Founded: 1994

Founder: Joseph Corré and Serena Rees

Headquarters: London, UK

Website: https://www.agentprovocateur.com/int_en/