One of the best European underwear brands is Cosabella. This renowned Italian intimates brand has gained notoriety for its impeccable design and innovation. The brand has made a name for itself, primarily due to its signature seamless stretch-lace designs. This iconic trademark feature has set Cosabella apart from other brands in the market and has become synonymous with comfort, class, and effortless style. Not only is the seamless design of their stretch-lace lingerie a dream come true for the current bodycon trend, but it also eliminates any visible panty lines, making every outfit look impeccable.

In addition to excelling in its signature stretch-lace designs, Cosabella is empowering women by providing lingerie that's not only sexy but also comfortable. Women no longer have to sacrifice comfort for style, as the lacey lingerie from Cosabella offers both. Unlike other lingerie pieces available in the market, their designs are not restrictive, fussy, or hard to care for.

Cosabella's latest collections have diversified in style yet still maintain the high standards for which they are known. One example is their sportier tulle pieces, which offer sleek and modern designs for the active woman. Additionally, their ultra high-leg briefs have become an instant hit, combining style and comfort in an alluring design.

Founded: 1983

Founder: Valeria Campello

Headquarters: Carpi, MO Italy

Website: https://www.cosabella.com/

Agent Provocateur is a brand that has solidified itself in the world of lingerie and luxury fashion since its inception in 1994 by founder Joseph Corré, known for being the son of fashion icon Vivienne Westwood. As the name suggests, Agent Provocateur is known for its provocative, alluring, and overtly sexy lingerie, emphasizing and celebrating the female form. This brand caters to women who are confident and unapologetic about their sexuality, embracing it boldly and proudly.

While Agent Provocateur is known for its signature sexy aesthetic, the brand has recently taken a step towards inclusivity by incorporating models of different shapes and sizes on its website offerings. This shift towards greater representation is a positive move in the industry, as it seeks to embrace the diversity of all women and their unique beauty.

As for the lingerie itself, Agent Provocateur offers a wide array of styles that cater to different preferences. You can expect to find an extensive collection of basques, bras, garter belts, chemises, and thongs made with leopard print, lace, cut-out satin, and crystal-embellished mesh. These sophisticated and opulent designs are perfect for making any woman feel luxurious and sensual.

Founded: 1994

Founder: Joseph Corré and Serena Rees

Headquarters: London, UK

Website: https://www.agentprovocateur.com/int_en/

Regarding the best European underwear brands, Seidel has got you covered with their vast range of sustainable bras, maternity undies, knickers, lingerie sets, baby dolls, chemises & negligees, shapewear, bustiers, and corsets. As one of the leading ethical underwear brands in Europe, Seidel produces stylish, comfortable garments manufactured with the highest respect for both humans and nature.

At Seidel, everything from the raw materials used to the production process itself is carefully monitored and executed to guarantee the best possible outcome. All of their raw materials are tested and certified according to Öko-Tex-Standard 100, ensuring that they are free from harmful substances and safe for human use. The materials they use include sustainable fabrics like bamboo viscose, bio cotton, recycled nylon, and Tencel - just to name a few.

Moreover, Seidel stands apart because they have their mills, giving them complete control over the production process. This guarantees that every detail, from sourcing the materials to the final product, is done ethically and sustainably. Whether you prefer comfy or flirty, Seidel's range of products cater to all your desires while ensuring you never compromise on quality or your values. Switch to Seidel's sustainable products today and make a positive impact on the planet as well as your lingerie collection.

Founded: 1952

Founder: Hans and Rosa Speidel

Headquarters: Bodelshausen, Germany

Website: https://www.speidelshop.com/

Pour Moi, a women's fashion brand that offers everything from basques, bodies, stockings, and suspenders, to basic bras and pants and excellent DD+ swimwear, has come a long way since its inception in 2005. From its humble beginnings in a small store in Macclesfield, Pour Moi has quickly made a name for itself in the UK and beyond.

What the brand is particularly known for is its inclusive sizing. Unlike many other lingerie and swimwear brands, Pour Moi is determined to cater to women of all shapes and sizes. They offer bras with cups ranging from A to J understandings going up to 44 inches, ensuring that every woman can find the perfect fit for her body.

This dedication to inclusivity has not gone unnoticed by the fashion industry, with Pour Moi becoming the first full-cup swimwear brand to be sold on ASOS in 2009. It's no surprise that customers love their products, and some of their favorite designs include the powder-blue Luxe Linear set and the India Padded Demi Set.

Founded: 1998

Founder: Michael Thomson

Headquarters: Brighton, UK

Website: https://www.pourmoi.co.uk/

Nudea is a revolutionary lingerie brand that not only provides the ultimate level of comfort but is also highly sustainable. You need this brand on your bookmarks bar as it checks all the boxes for ethical and eco-friendly shopping.

One factor that makes Nudea stand out from the rest is its B-corp certification, which means that the company meets rigorous standards for social and environmental performance, accountability, and transparency. Additionally, the brand is carbon neutral on shipping, which means they offset the carbon emissions produced while delivering your order.

But that's not all – Nudea is on a mission to make a positive impact on the planet by creating underwear made entirely from recycled materials. This means that their products help to reduce the amount of waste in our environment.

Nudea also knows how to give back to the community, which is why they donate 1% of every sale to charity. This brand truly cares about making a difference in the world and wants its customers to be a part of that journey.

Founded: 2019

Founder: Priya Downes

Headquarters: London, UK

Website: https://www.nudea.com/

Since its launch in 2017, Stripe & Stare, a female-founded lingerie brand, has been making a significant impact by promoting sustainable fashion. Its innovative eco-friendly knickers have been positively received by fashion critics and environmental enthusiasts alike.

Unlike traditional knickers, Stripe & Stare's sustainable undergarments are made from jersey fibers spun from wood pulp. The materials used in its production are entirely biodegradable, reducing carbon footprints while still keeping your comfort in mind. However, it's essential to note that the lace trims must be removed before composting.

As if making the world greener were not enough, Stripe & Stare promises that it makes the world's comfiest knickers. They are designed to eschew the stereotype of traditional wedgies and are expected to fit comfortably. After trying them out ourselves, we can testify that they fulfill their promise.

Moreover, Stripe & Stare brings back the girlish throwback feels, reminiscent of the '80s, with its heart-printed patterns. They also offer multipacks for all weekdays, making sure you're never out of comfy knickers during the workweek haul.

Founded: 2017

Founder: Katie Lopes and Nicola Piercy

Headquarters: Dousland, Yelverton, UK

Website: https://stripeandstare.com/

If you're interested in purchasing sustainable and affordable underwear produced in Europe, then the perfect brand for you is Earth and Mama. They take pride in the ethical production of their organic cotton underwear for women and children, all of which are handcrafted in the beautiful city of Barcelona.

The range of products includes tops, buttons, and bodysuits that cater to different sizes, making them inclusive and accessible to all body types. Moreover, their selection of colors will mesmerize you with their beauty. What's more, the full coverage of the underwear guarantees maximum comfort while still celebrating the diversity of the feminine form.

At Earth and Mama, they adopt a sustainability-based approach, ensuring they use natural materials in all their manufacturing procedures. Their dedication to environmental awareness is reflected in the final products, which are not only comfortable and stylish but also gentle on the planet.

Founded: 2020

Founder: Irene Román

Headquarters: Barcelona, Spain

Website: https://www.earthandmama.com/

Another best European underwear brand is Dora Larsen. This outstanding lingerie label has captivated the attention of every fashion editor who seeks to wear something comfortable and stylish. Their signature color-blocking style, featuring beautiful mixes of bold and pastel hues such as icy blue and lavender or fuchsia and orange, has become the talk of the town. But, their popularity does not come solely from exceptional design.

Having had the pleasure of experiencing the Dora Larsen collection first-hand, we can confirm that their lingerie is not just a pretty face. It flaunts superior comfort that will leave you feeling your best. As women, we all know the struggle of finding luxury lingerie that can maintain a balance between glamour and practicality. Dora Larsen has accomplished this with ease, bringing us a line that strikes the perfect sweet spot between sexy and functional.

Moreover, after a year of lockdown and the demise of our daily routines, maintaining a sense of normalcy has become a necessity. As such, we feel that Dora Larsen lingerie has been that missing puzzle piece that effortlessly fills the "no bra" hole we've been navigating since the first lockdown. We couldn't recommend Dora Larsen enough - a brand that exemplifies the perfect combination of style and ease, making women feel empowered with every wear.

Founded: 2016

Founder: Georgia Larsen

Headquarters: London, UK

Website: https://doralarsen.com/

Erlich Textil is the ideal brand for those who refuse to compromise on comfort and style while also prioritizing sustainability. As one of Europe's top ethical lingerie brands, they take pride in using organic materials to create superbly crafted underwear that boasts a timeless design that transcends fleeting trends.

What sets Erlich Textil apart is its commitment to using only the best and most sustainable materials in its products. From silky-soft modal to cotton, linen, Evo, and Qnova - a recycled nylon material that helps reduce waste and protect the environment - their materials list is diverse and carefully chosen to promote sustainability.

But sustainability is not the only thing that Erlich Textil is known for. Their comfy and sophisticated underwear options are adorned with gorgeous lace detailing, adding a touch of elegance to your everyday wear. Whether you prefer the basics or want to treat yourself to something extra chic, Erlich Textil has got you covered.

Founded: 2016

Founder: Sarah Grohé

Headquarters: Köln, Deutschland, Germany

Website: https://erlich-textil.com/

Elliot Organics is a beloved European brand offering a wide range of luxurious camis, French knickers, super-soft underwear, and nightwear that will make you feel chic and confident from the inside out.

Elliot Organics stands out for its strong dedication to sustainable manufacturing methods. Their line of organic cotton underwear is certified by GOTS, ensuring that it's sourced ethically and made using eco-friendly techniques. The entire collection is meticulously crafted by skilled artisans in a small factory just outside Barcelona, ensuring the utmost attention to detail and premium quality in every piece.

Not only is organic cotton gentler on the planet, but it's also gentler on your skin too. With its ultra-soft, breathable texture, it's the perfect choice for anyone who values comfort as much as style. Whether you prefer a clean, minimalist look or love to indulge in luxurious lingerie, Elliot Organics has you covered.

Founded: 2019

Founder: Alex Elliot

Headquarters: London, UK

Website: https://www.elliotorganics.co.uk/