As the first lady, she started a number of of successful national campaigns

Michelle Obama continued her efforts to encourage and assist young people throughout her first few months as First Lady. To make progress in reversing the 21st-century epidemic of kid obesity, Obama assumed her role as the first lady and launched "Let's Move!" in the United States in January 2010. A task force on childhood obesity was established to evaluate all current initiatives and develop a national strategy for change to promote improved food labeling, healthier food in schools, and increased physical activity for kids.


She planted a vegetable garden on the South Lawn of the White House in 2009 to encourage healthy eating. In her 2012 book "American Grown: The Story of the White House Kitchen Garden and Gardens Across America," she discussed her involvement with the project. She was also one of the few in the administration to promote healthy eating habits as a way to combat obesity. The following are some of her other key initiatives as the first lady:

  • JOINING FORCES: In 2011, Michelle Obama and Dr. Jill Biden launched Joining Forces, an all-American campaign urging people to help service personnel, veterans, and their families through wellness, education, and employment opportunities.
  • REACH HIGHER INITIATIVE: Introduced by Mrs. Obama in 2014, the Reach Higher Initiative aims to encourage young people in America to take control of their future by continuing their education after high school, whether at a four-year college or university, a professional training program, or a community college.
  • LET GIRLS LEARN: was established by Mrs. Obama and her husband in 2015 to assist adolescent girls in obtaining a quality education that will enable them to realize their full potential. Michelle Obama thinks that an educated girl has the power to change her fate, uplift her family, and improve her community. In addition to these projects, she worked to advance the arts and arts education.
Photo: https://letsmove.obamawhitehouse.archives.gov/
Photo: https://letsmove.obamawhitehouse.archives.gov/
Photo: https://obamawhitehouse.archives.gov/
Photo: https://obamawhitehouse.archives.gov/

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