Bruno Mathsson International

Established in 1931 by the iconic designer Bruno Mathsson in Värnamo, Sweden, Bruno Mathsson International is an epitome of masterful Swedish craftsmanship coupled with ergonomic brilliance. Unlike the broader market focus of IKEA, the iconic elegance of Swedese, or the exploratory spirit of Blå Station, Bruno Mathsson International carved its niche by melding functionality with supreme comfort. Mathsson's profound study of the human anatomy and its relationship to seating gave birth to designs that were both organic and innovative, shaping a legacy that would last decades.

Central to Bruno Mathsson International's design language is the intimate understanding of the human body and its needs. Every piece crafted under this brand celebrates an ergonomic vision, ensuring optimal comfort without compromising on elegance. Mathsson's designs often featured fluid lines and organic forms, taking cues from nature and seamlessly integrating them into contemporary spaces. Materials like bentwood and webbed seats became emblematic of the brand's commitment to melding form with function. Their target demographic leans towards connoisseurs of design who prioritize comfort and appreciate the meticulous research and thought process behind each creation.

Among the brand's illustrious lineup, the "Eva" chair (originally named "Work Chair") stands as an emblem of Mathsson's design genius. Its streamlined form, which emphasizes the spine's natural curvature, offers unparalleled comfort, highlighting the brand's ergonomic focus. Similarly, the "Pernilla" series, with its adjustable backrest and headrest, captures the essence of relaxation. In terms of pricing, Bruno Mathsson International positions itself in the premium segment, each piece being a testament to the intricate craftsmanship, research, and design philosophy that the brand upholds.

• Founded: 1931
• Headquarters: Värnamo, Sweden
• Official website: https://mathsson.se/