Business Strategy and Decision Making Skills

Are you a business manager or a student interested in learning how to construct business models and implement strategies? This ten-week ExpertTrack will help you broaden your understanding of company strategy and learn how to use some effective strategic models.


You'll have the chance to investigate the nature and complexity of the business environment, as well as examine internal resources and strategic capabilities. The fundamental theoretical parts of strategy will subsequently be addressed, and they will be applied to practical tasks.


Internal (SWOT analysis) and external (PESTLE analysis) auditing will be covered, and you'll learn how to analyze and choose the best strategic solutions. Currently, the PESTLE framework evaluates the important external influences on a firm (Political, Economic, Sociological, Technological, Legal, and Environmental).

This course - Business Strategy and Decision Making Skills - provides a wealth of information on how to improve corporate operations. How can a well-designed value chain provide more value at a lower cost? And how might macroeconomic models and analyses be applied to comprehend a company's past, present, and prospective future?


Examine how to do competition analysis to learn how organizations outperform their competitors. You'll be able to discover how to consider competitors as'stakeholders,' and how to use their techniques to see how your own company may expand, if you have the correct tools.

This ExpertTrack uses a number of teaching methods and assessments to enhance your learning, including group discussions, case studies, quizzes, and individual projects.


Key skills you will learn

  • Competitor analysis
  • Strategic capabilities
  • Tangible and intangible organisational skills
  • PESTLE framework
  • Macroeconomic and macroenvironmental analysis
  • Decision making
  • Corporate strategy
  • SWOT analysis
  • Business strategy
  • Strategy
  • Business development


Learning outcomes

  • Investigate how business strategies are formed, demonstrating a thorough understanding of the complicated skills and information required to assess one or more strategic decision-making models.
  • Using advanced research skills, distinguish between and determine optimal strategic decisions.
  • Identify the obstacles to the implementation of the options, taking into account the strategy's consequences.
  • Review and apply a variety of approaches to an organization's strategy formulation.


Duration: Approx 10 weeks, 5 hrs per week

Price: $39/month

Enroll here: https://www.futurelearn.com/experttracks/business-strategy-and-decision-making-skills

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