CanCam

CanCam magazine is a Japanese monthly fashion magazine published by Shogakukan. The publication, which provides information on fashion, beauty, bags, accessories, and related issues, was designed for people who are fashion-conscious. The magazine is intended for both university students and new office ladies as a reference for mote-kei fashion (mote-kei is a highly popular style in Japan). Women who want to be leaders in the workplace and at universities love this magazine. It's a magazine with a very 'mote-kei' sense of style that celebrates femininity without being overtly sensual.

CanCam has dominated the women's fashion industry in recent years in part because of its focus on mote-kei. It is the height of femininity without flaunting uniqueness or sexual appeal. The goal is to pique the most male attention possible by seeming appealing to both sexes. The CanCam model Yuri Ebihara is the face of mote-kei. The active employment of senzoku models by CanCam-models that only appear in a single publication-is another factor. In particular, Yu Yamada, Yuri Ebihara, and Moe Oshikiri are used by the company frequently.

Similar to going to McDonald's, you always know what you will get. There are no surprises. You become addicted to the magazine if you are a fan of a certain model. CanCam gives catalog style guidance (pictures with brands and prices on the side) and in-depth essays on combining and matching popular fashion products, like the majority of Japanese fashion publications. Often, cheap clothing is paired with pricey jewelry and handbags from luxury brands. CanCam has a circulation of 500,000 as an outcome.

Founded in: 1981

Website: https://cancam.jp/