Facebook Marketplace — Best Social Media Marketplace
Launched in 2016, Facebook Marketplace changed the game for online sellers around the world. This is the easiest platform to use when you want to create a virtual garage sale and attract potential buyers nearby.
Facebook Marketplace was originally only suitable for private sellers looking to deal with second-hand or unwanted gifts and furniture, but now has value even in small online stores. The new FacebookShopify integration allows e-commerce businesses to promote their products and expand their reach on Facebook Marketplace. With over 2.85 billion users worldwide, Facebook is the perfect place to acquire new customers. You can also use various features by joining the Facebook Marketplace.
Pros:
- Boosted listings – choose your budget and promote your items with a Facebook ad campaign;
- Shopify integration – promote products from your Shopify site on Facebook Marketplace;
- AI tools – automatically categorize an item and generate a short description;
- Real-time communication – stay in touch with potential customers directly through Messenger; a
- Facebook offers – you can create discounts directly on your Facebook page.
Cons:
- Facebook account needed
- 5% of the total asking price per shipment; or
- $0.40 per shipment for items with an asking price lower than $8.00.
Website: https://www.facebook.com/
