Forma Ideale

As of 2018, in Serbia, Forma Ideale is considered one of the largest furniture manufacturers and has a sales network in 35 countries worldwide. In addition, being one of the best major companies in Kragujevac and Šumadija District by revenue and export value.

Forma Ideale is famous for its quality leather furniture products, such as French beds, wooden furniture, stools and Sofas. Forma Ideale designs are characterized by modern shapes, each design line is clearly expressed. The aesthetic beauty and function are clearly expressed.

With the strategy of developing the company and expanding more of its export furniture products, Forma Ideale along with a team of production workers of up to 3000 people are working hard for that success. Furniture production is taking place successfully at two production sites in Kragujevac and Majdanpek, with the application of the latest technological processes. The production space and warehouse cover approximately 70,000 square meters, and the business is conducted with the support of more than 1,700 employees.

Thanks to the orientation to the latest production processes, modern product design and functions, as well as bringing goods to market with the best price-to-quality ratio, which has always been an imperative business mission, Forma Ideale has rightfully earned the title of producer and market leader in the furniture manufacturing sector, as a fast-growing industry.

Detailed information:

Founder: Vladimir Lazarević, Nikola Lazarević, EBRD

Founded: 1995

Headquarters: Kragujevac, Serbia

Website: www.formaideale.rs