G.O.D

Goods of Desire, known as G.O.D, is a lifestyle design and retail brand based in Hong Kong. Founded in 1996 and headquartered in Shek Kip Mei, Kowloon, G.O.D specializes in cultural Hong Kong gifts, home furnishings, fashion, tableware, face masks, home accessories, fashion accessories, and unique gifts. The name G.O.D also phonetically resembles the characters for "to live better" in the local dialect, reflecting their commitment to enhancing people's lives.

Inspired by the dynamic and multicultural atmosphere of Hong Kong, G.O.D's designs capture the essence of this vibrant city where tradition intersects with modernity. In their homeware section, they recreate the nostalgic ambiance of old tenement homes in Hong Kong. Towels, scented soy candles, shower curtains, and cushion covers are among their best-selling home products. With a touch of humor and creativity, G.O.D transforms everyday objects into extraordinary pieces that celebrate the uniqueness of Hong Kong.

As a proud representative of Hong Kong, the brand showcases a sophisticated image of the city to a global audience. Their award-winning designs in home furnishings, fashion, and premium gifts embody the distinctive flair of Hong Kong and can be found in museum shops and esteemed stores worldwide.

Today, G.O.D has become an iconic destination for locals and visitors alike. Together with Stanley Market and the Ladies Market, it is considered one of the must-shop places in Hong Kong, offering a truly authentic and unforgettable shopping experience.

Founded: 1996
Headquarters: Aguilar Street, Central, Hong Kong
Website: https://god.com.hk/
Instagram: https://www.instagram.com/goodsofdesire/