Google Analytics Academy

Google Analytics Academy is a highly efficient and cost-effective way of learning about digital analytics. This certification program, created by Google, provides an extensive introductory-level course for anyone looking to understand the fundamental principles of web data measurement and how they apply to the world of online marketing. With an in-depth curriculum that ranges from beginner to advanced levels, this course covers a range of topics that includes data analysis, data collection, and tracking codes.

Google Analytics Academy is ideal for anyone who requires knowledge of this essential tool for tracking website and mobile application analytics. The course is presented in a user-friendly format and is free of charge, making it an excellent option for both individuals and businesses looking to upskill their teams in digital analytics and stay ahead of the curve in this ever-evolving industry.

The course has been designed to provide participants with the essential skills needed to conduct effective analysis with Google Analytics. The modules in Google Analytics Academy are broken down into manageable chunks, which can be completed flexibly. In this way, participants will learn how to use Google Analytics and understand how to structure their data to address key business questions and drive decision-making.

Website: https://analytics.google.com/analytics/academy/