Lifebuoy
Lifebuoy, a flagship brand under the Unilever umbrella, holds a distinctive place in the hearts of Indian consumers. As a pioneering name in the realm of hygiene and health, Lifebuoy has transcended its status from being a mere soap to a symbol of cleanliness and well-being. In a country where personal hygiene is of paramount importance, Lifebuoy has not only provided a range of products but has also been a catalyst for positive change.
Since its introduction to the Indian market, Lifebuoy has consistently strived to address pressing health concerns. Its range of antibacterial soaps, hand washes, and sanitizers have become indispensable tools in the fight against diseases, particularly during times of pandemics and health crises. The brand's efforts extend beyond product offerings – its public health initiatives have aimed to educate and empower communities about the significance of proper hand hygiene.
The iconic red soap with its characteristic fragrance has become a household name across urban and rural India alike. Lifebuoy's commitment to fostering a cleaner and healthier nation aligns with its tagline, "Lifebuoy hai jahan, tandurusti hai wahan" (Where there's Lifebuoy, there's health). This resonates deeply with consumers who see Lifebuoy not only as a soap but as a guardian of their health.
Founded: 1894
Headquarters: Mumbai, Maharashtra, India
Facebook: https://www.facebook.com/Lifebuoy/
Twitter: https://twitter.com/lifebuoysoap
Instagram: https://www.instagram.com/lifebuoy.india/
Website: https://www.lifebuoy.in/