Logo Design with Sagi Haviv

Sagi Haviv excels in balancing simplicity with distinctiveness, which is one of the most difficult problems in graphic design. The New York-based designer has designed memorable logos for a variety of clients, including the US Open Tennis Championships, Harvard University Press, Conservation International, and others. The Logo Design with Sagi Haviv, one of the best online logo courses, will help you dispel some common design myths and will help you improve your work and portfolio.

You will explore your personal identity as a graphic designer while working on a logo and identity for a client. By the end of this course, you will have developed not just as a better designer, but also as a more focused one, with all of the skills necessary to create an iconic logo and sell it to a customer. Sagi begins the course by telling you about his journey from a young child growing up on a farm in Israel to an intern at the firm he now controls. He discusses the inspiration behind some of his most important projects as well as some of his favorite design pieces. Before getting into logo design, Sagi wants to shift your perspective by reframing graphic design as a career that encompasses much more than "simply creating." What are the characteristics of a good logo? Sagi outlines the foundations of logo creation as well as some common misunderstandings by examining six distinct logos.

He also looks at some of the logos that Domestika users have brought in to see if any of them contain the secret sauce. A good concept is the best place to start when creating a logo. But how can you turn a concept into something memorable? This is the point at which your project begins. You will select and research a customer in order to have a better understanding of them, and then you will begin drawing logo concepts by hand. You'll next head to the computer to vectorize your design, include typography, and work on logo applications after you've chosen the finest sketches. The presentation is the focus of the last section of this course. Learn how to build a case for your logo in order to persuade a potential customer to buy it. Sagi offers advice on how to reach the ultimate goal: seeing your brand in action.

COURSE TABLE OF CONTENTS:

• Introduction
• Change of Mindset
• Defining the Basic Principles of Logo Design
• How to Transform Ideas into Iconic Marks
• It’s All about Preparation
• Final project

Rating: N/A

Participants: 45.220 students

Enroll here: domestika.org/en/courses/1049-logo-design-from-concept-to-presentation