L'Oreal

L'Oréal is a French personal care company that has established itself as the largest cosmetics company in the world. The company's headquarters is located in Clichy, Hauts-de-Seine, with a registered office in Paris. The company has diversified its activities and focused on various fields such as hair color, skincare, sun protection, make-up, perfume, and hair care.

L'Oréal has a clear mission of offering all women and men worldwide the best of cosmetics innovation in terms of quality, efficacy, and safety. The company's brands are usually classified by their targeted markets such as mass, professional, luxury, and active cosmetics markets. The Body Shop and Galderma are directly attached to the head office. L'Oréal also owns interests in various activities such as fine chemicals, health, finance, design, advertising, and insurance.

The company has chosen a unique strategy called Universalization. The strategy aims at globalization that captures, understands, and respects differences in desires, needs, and traditions. It offers tailor-made beauty to meet the aspirations of consumers in every part of the world. L'Oréal is driven by this vision of the world and strives to create products that cater to the diverse needs of consumers worldwide.

Founded: 30 July 1909

Headquarters: Clichy, France

Website: https://www.loreal.com/en/