Original & Mineral

Established in 2010 by Jose Bryce Smith and Alan Buki, Original & Mineral is an esteemed Australian haircare brand. Renowned for its dedication to crafting premium hair products that are kind to hair and scalp, O&M sets itself apart with its eco-friendly approach. Emphasizing natural, nourishing ingredients, the brand shuns the harmful chemicals commonly found in many hair products, establishing itself as a go-to choice for those seeking a healthier and more sustainable haircare regimen.

Original & Mineral Products boast a formulation that utilizes natural Australian gems like Lilly Pilly, Banksia Flower, Quandong, Tasmanian Sea Kelp, and Davidson Plum, combined with premium essential oils that deliver genuine benefits. Encased in luxurious packaging, these products are created with a Free From Five formulation, excluding harmful sulfates, parabens, propylene glycol, MIT, and Triclosan, ensuring a more wholesome and conscientious haircare experience.

With a focus on hair color preservation, this Australian shampoo brand presents a diverse range of products expertly crafted to safeguard and uphold the vibrancy of dyed hair. Powered by color-safe formulas, these offerings effectively extend color longevity while promoting overall hair health and nourishment.

Endorsed by PETA (People for the Ethical Treatment of Animals) as a Cruelty-Free brand, Original & Mineral takes pride in its products enriched with high-performing natural ingredients. Widely embraced by leading salons and boutique retailers worldwide, these haircare gems grace the shelves, catering to discerning customers seeking ethical and practical hair solutions.

Founded: in 2010

Headquarters: Surry Hills, Sydney, Australia

Website: https://originalmineral.com.au/

Instagram: https://www.instagram.com/originalmineral/