Otto

Otto has been one of Germany's most successful e-commerce enterprises and the largest online retailer of fashion and leisure products for end-users for more than 60 years. Today, the company's award-winning online shop otto.de and other specialized online shops account for more than 90% of overall sales.

The Hamburg-based Otto Group is a master of mail order and retail eCommerce. They have around 60 subsidiaries in over 20 countries that they own and run. Two of their most well-known brands are the French 3 Suisses and the British Freemans. For more than a decade, the Otto Group has been diversifying its businesses into financial services and real estate.

The Otto family business was founded in 1949, making it one of the oldest on our list. In their first catalog, they presented 28 different shoe types. The group's world-famous online shopping website debuted in 1995.

In recent years, Otto has demonstrated that tradition and modern spirit can coexist in today's world and be successful factors: In the tradition of corporate values that place a strong emphasis on the client, but also in the tradition that OTTO understands that this can only be accomplished with committed and satisfied staff. For OTTO, modern means being interested, encouraging innovation, and providing the necessary foundation. Trends and changes in consumption and purchasing behavior are swiftly and intelligently transferred to the company's own business strategy. OTTO is a forerunner in the business, employing cutting-edge technology and sophisticated methods.

Founded: 1995
Country: Germany

Online turnover in Europe: 12.06B

Website: www.ottogroup.com