Predictive Customer Analytics (LinkedIn Learning)

This program, which is primarily geared at intermediate learners, will give you the hands-on skills and knowledge needed to use predictive analytics to communicate your customer's narrative. Start by studying about the many stages of a customer's life cycle. Examine the data created and the methods for collecting and aggregating it inside your company. The three use cases for doing predictive analysis in each step, including acquisition, upsell, service, and retention, are discussed after this examination.

The teacher offers recommended practices for building a customer analytics process from the ground up in the final videos. This course will teach you how to collect customer data and apply big data principles to your customer interactions, as well as how to discover high-probability prospects and upsell them by identifying comparable items and hobbies. You may also gain customers' loyalty by identifying reaction patterns. Finally, you'll be able to identify attrition trends, create data processing pipelines, and make continual improvements.

This course offers:

• Duration: 1h 36m
• Skill level: Intermediate
• Released: 4/12/2022
• Earn a sharable certificate
• 100% online

Course Rating: 4.4/5
Enroll here: https://tinyurl.com/bd3thhc5