Southern Tide

Southern Tide is a highly acclaimed brand that has earned widespread recognition and popularity in the fashion world. Hailing from the coastal state of South Carolina in the USA, Southern Tide draws inspiration from the classic American lifestyle and a deep connection to the water. With a unique twist on the coastal vibe, the brand incorporates the calming and breezy atmosphere of the South into its style.

The brand's iconic signature Skipjack polo for men propelled Southern Tide to fame, and the brand has since grown exponentially with a vast array of clothing choices for women and kids alike. The brand's identity is anchored by its fish logo, distinguishing them from its New England counterpart, Vineyard Vines, which features an iconic whale logo.

Southern Tide's design aesthetic leans towards a timeless and classic blue-toned color palette, indicative of their love for all things oceanic and nautical. Their clothing and accessories are perfect for any occasion, whether you're lounging on the beach or attending a casual dinner. In addition to its clothing lines, Southern Tide also offers preppy yet laid-back home decor items, fragrances, and footwear, making them a versatile brand that can cater to any fashion preference.

Founded: 2006

Founder: Allen Stephenson

Headquarters: Greenville, South Carolina, US

Website: https://southerntide.com/

Instagram: https://www.instagram.com/southerntide/ (187K followers)