Suning

Suning Commerce Group (苏宁云商, often known as Suning.com) is one of China's largest privately held merchants, with headquarters in Nanjing, Jiangsu.

Suning has about 1600 physical outlets in Mainland China, Hong Kong, and Japan, covering over 700 cities. Suning.com, Suning Yigou's e-commerce site, is among the top three Chinese B2C enterprises, with more than 3 million SKUs, on par with Taobao, JD.com, and Amazon.cn.

Suning.com mainly sells a wide range of electronics products, physical merchandise, such as home appliances, 3C products, books, general merchandise, household commodities, cosmetics, and baby care products, content products, and service merchandise.

Today, Suning Yigou and its eCommerce platform Suning.com is one of the first names that comes to mind of the average Chinese consumer when they think of buying electronics and household appliances.

Founded: 1990
Country: China
Website: www.suning.com