The performance of Samsung's new Galaxy S21 series will be highly pleasing to the company. It started the second quarter of 2021 strongly after good sales in Europe in the first quarter. Many European customers are very interested in the Galaxy S21 Ultra. Older mid-range smartphones like the Samsung Galaxy A50 and Galaxy A20, on the other hand, had a big influence.

New gadget releases from most major suppliers aided the market as they competed for market share abandoned by Huawei. Samsung was the big winner, reclaiming first place from Apple (although Apple is still the clear leader in France, Germany, and the UK).

Samsung, on the other hand, had a growth rate of 80 percent year over year. However, among the top five smartphone suppliers in Europe, this is the lowest year-over-year rise. Given that everyone had a bad year in 2020, Samsung may not be pleased with a growth rate of 80% year over year.

Around 1.35 billion mobile phones were sold in 2020, with Samsung topping yearly sales with over 253 million devices sold, accounting for 18.8% of the market. With its current European performance, the firm is on track to gain market share this year.

Founded: 1969

Headquarters: Gyeonggi-do, Suwon-Si

Market share: 35%

Website: https://www.samsung.com/us/smartphones/

Following Huawei's "departure" from the global stage, Xiaomi looks to be the largest beneficiary. Xiaomi isn't known for being a flagship brand; instead, it concentrates on delivering blockbuster features at mid-range costs. This is one of the company's tactics, and it has proven to be successful. Xiaomi currently maintains a stronghold on the Indian smartphone market. For more than two years, no one has been able to overtake it in India, not even Samsung or Apple.

Xiaomi has adequate resources to focus on several new areas in Europe since it did not focus on established markets like China and the United States. Xiaomi is already ascending the European ladder as a result of this strategy. In Southern Europe, Xiaomi's performance is particularly excellent. Xiaomi surpassed Samsung to become the top smartphone seller in Spain in March, and it surpassed Apple to become the second-largest smartphone vendor in Italy. Xiaomi now sells a fifth of all smartphones in Europe, nearly tripling its market share from 18 months ago. Xiaomi's strong showing in Europe is due to strong sales in countries like Spain, Italy, and Russia.

Xiaomi, like India, is invading the European smartphone industry with its mid-range (or pseudo-flagship) handsets. It strives to keep its prices apart from those of Apple and Samsung. Users have the notion that when they shop at Xiaomi, they are saving more money. In addition, the corporation has been physically expanding into a number of European nations. The Chinese company has also benefited from this method.

Xiaomi had 216 percent growth year over year when compared to the same period the previous year. We were in the midst of the COVID-19 epidemic as of April of last year. As a result, smartphone sales were extremely low.

Founded: 2010
Headquarters: Beijing
Market share: 21%
Website: https://xiaomi-mi.com/

Although Apple leads the worldwide smartphone industry, its sales in Europe are not as great. Despite this, the firm is ranked third, with a year-over-year gain of 120 percent. Since its arrival in October of last year, Apple's iPhone 12 series has been a huge hit. The iPhone 12 and iPhone 12 Pro have performed well in the market. Intriguingly, the 4G iPhone 11 Pro and 11 Pro Max continue to pique the imagination of European shoppers.

The iPhone 12 series, which was released in October 2019, is still in high demand in the first quarter of 2021. While the iPhone 12 and 12 Pro made waves in other markets, Apple's income was boosted by the iPhone 12 Pro Max sold in the United States and Europe.

The iPhone 12 series accounted for the majority of Apple's first-quarter revenue worldwide. From Q4 2020 to Q1 2021, there was a surge in demand for this series. In Q2 2021, it looks like demand for this series will remain high. Apple's revenue increase was aided by the success of its higher-end counterpart, the Pro Max, in areas like the United States and Europe.

Founded: 1976
Headquarters: Cupertino, California
Market share: 20%
Website: https://www.apple.com/

Huawei's "departure" from the European market has benefited Oppo as well. Please keep in mind that Huawei is still active in the European market. However, following the United States' embargo, the corporation lost a lot of ground. Surprisingly, other Chinese manufacturers have snatched up the majority of Huawei's stock. Oppo's contribution is shown in its enormous 314 percent rise in sales year over year. In terms of year-over-year growth, the Chinese company is one of the greatest winners.

Oppo set new records for shipments and revenue in the first quarter of this year, with the FIND and Reno series playing a key role. OPPO achieved an all-time high in terms of worldwide market share. In areas such as China, Europe, Latin America, and South Asia, its market share is also growing. Clearly, it is filling the void left by Huawei's departure.

Oppo set new milestones for shipments and revenue in the first quarter of this year, with the FIND and Reno series playing a key role. OPPO has surpassed its previous peak in terms of worldwide market share. In regions like China, Europe, Latin America, and South Asia, its market share is growing. It's evident that it's trying to fill the void created by Huawei's departure.

Founded: 2001
Headquarters: Shenzhen, Guangdong
Market share: 6%
Website: https://www.oppo.com/en/

OnePlus now has the lowest market share in Europe, ranking fifth, but it is the fastest growing company on the list. The firm saw a huge 749 percent growth in revenue year over year. Around 10 million people utilize the service worldwide, with 3 million of them in Europe.

OnePluse now has 10 million users worldwide, with 3 million of those in Europe. This indicates that Europe accounts for 30% of all OnePlus users worldwide. Its high European figures are due to the great success of its 5G devices in Europe, particularly those priced between €400 and €500.

They're a group of people that want to create truly flagship experiences with fast performance, high-quality software, and excellent workmanship. They concentrate on the aspects of design and user experience that are most important to us. Most importantly, they aren't doing it for personal gain. Their purpose is to share the most cutting-edge technologies developed in collaboration with you.

Founded: 2013

Headquarters: Shenzhen, Guangdong

Market share: 2%

Website: http://oneplus.com