Business Customs

The most important feature of Mauritanian business practices is courtesy. Prior to the COVID-19 health issue, it was common to begin and end a business meeting with a long-held handshake. It is best to wait for a cue from a traditionalist Mauritanian who will not shake hands with a person of the other sex on rare occasions. A polite Mauritanian will ask you how you are multiple times, potentially in different ways. Before getting down to business, most meetings begin with a significant period of small talk.

Mauritanians value rank and etiquette, and they frequently (mistakenly or not) feel that they must interact directly with a CEO to conduct business. Hotel conference rooms are ideal for business meetings. Mauritanians in general are very welcoming; they frequently serve grilled lamb (mechoui) dinners to business partners and tourists and would expect to be treated similarly while visiting the United States. Meals are never shared as a "Dutch treat". Mauritania is a Muslim country, and the eating of alcohol and pork is prohibited. Giving and receiving gifts is a popular Mauritanian custom. It is an honor for Mauritanians to provide a souvenir of the country to their visitors. Many Mauritanians who have gone abroad or have commercial dealings with foreign organizations or institutions value business cards.