BuzzSumo

This list cannot be completed without BuzzSumo, a content discovery and analysis tool, which is considered an essential resource for marketers looking to create effective content that resonates with their target audience.

One of the key benefits of BuzzSumo is its ability to help marketers identify popular topics and trending content. By analyzing data from social media platforms and other sources, this insightful platform can answer these two critical questions, "What content is resonating with target audiences?" and "What topics are gaining traction?" This can help marketers to create content that is relevant and engaging, increasing the chances of it being shared and driving traffic to their website or social media profiles.

Another advantage of BuzzSumo is its competitive analysis capabilities. You can use BuzzSumo to monitor your competitors' content, analyzing what types of content are performing well and what strategies they are using to promote their content. Such insights can then be utilized to boost your own content creation and promotion strategies.

Lastly, BuzzSumo provides valuable insights into the performance/efficiency of your content. Through detailed metrics analyses for social shares, backlinks, and engagement, you will gain a better understanding of your audience and adjust your future strategies accordingly. Keep testing different formats and plans to see what works best for you.

Founded: 2014

Website: https://buzzsumo.com/

Users: 20 million