COS
COS is one of the Best Swedish Underwear Brands that perfectly marries fashion and sustainability. Originating from Sweden, this brand offers comfortable and aesthetically pleasing apparel that stands the test of time. Furthermore, affordable pricing makes it all the more accessible to a diverse range of customers.
COS places a great emphasis on the impact that its products have on the world. To this end, it uses organic materials in the production of underwear, loungewear, and accessories for all genders and ages. By favoring such materials as cotton and hemp, as well as recycled fabrics, COS is making a real effort to reduce the environmental impact of its creations.
Versatility and durability are other key qualities that COS emphasizes in its products. To encourage long-term use, its designs are crafted with high-quality materials to ensure that they remain as beautiful as the day they were first purchased even after multiple washes and wears.
In terms of aesthetics, this brand has successfully achieved the perfect balance between trending styles and timeless creations. Its motto is "Buy better. Keep forever." which goes to show that COS encourages customers to invest in high-quality pieces that will remain fashionable season after season. The brand philosophy of combining innovative design with timeless styles and simplicity is evident in each garment it produces.
Founded: 2007
Founder: H&M Group
Headquarters: Gothenburg, Sweden
Website: https://www.cos.com/
Instagram: https://www.instagram.com/cosstores/
Category: Basics, thongs, briefs, bras, shorts, knickers, accessories
Values: Organic, recycled, vegan, minimalist
Prices: $10 to $20