GQ
GQ is a men's fashion magazine founded in New York in 1931 as a commercial periodical. It was made accessible to a wider public in 1957. GQ was targeted to wholesalers and merchants of men's clothes, offering fashion tips and teaching them how to appeal to male clients. A few years later, GQ's editor-in-chief shifted the magazine's emphasis away from fashion, establishing it as a broad men's publication.
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In 2003, GQ underwent another makeover to fight against the British "lad" publications FHM and Maxim. Advertised to a younger demographic of readers (ages 19 to 30), this magazine started paying more attention to pop culture trends. Hence, it began to incorporate shorter news headlines, a new addition to its usual intensive essays and interviews.
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GQ is well-known among men's style and culture publications for its relative sophistication. Apart from fashion, the magazine covers topics such as economics, tourism, entertainment, sports, technology, cuisine and wine, fitness, and relationships. GQ often includes interviews with celebrities, professional sport players, and rock artists. Moreover, the magazine provides an annual "GQ Men of the Year" award to honor the most powerful men in a range of industries.
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Founded in: 1931
Country: United States
Estimated annual revenue: $60.8M
Website: https://www.gq.com/