Holika Holika

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Ng Thùy Linh

Holika Holika is a beauty brand that was founded in Korea in 2010. The brand is known for its pretty packaging and unique product formulations that combine natural ingredients with the latest beauty technology. Holika Holika offers a unique and innovative type of eyeliner that is different from traditional eyeliners. What sets Holika Holika eyeliners apart from others is their unique formulations and features.

One of their most popular eyeliners is the Jewel-Light Waterproof Eyeliner, which comes in a range of shades and finishes, including glitter and metallic. This eyeliner has a creamy texture that glides on smoothly and is waterproof, smudge-proof, and long-lasting. The glitter and metallic finishes add a touch of glam to any makeup look.

Another popular eyeliner from Holika Holika is the Wonder Drawing 24HR Auto Eyeliner, which comes in a pencil form and has a built-in sharpener. The formula is long-lasting and smudge-proof, making it perfect for all-day wear. It comes in a range of shades, including black, brown, and navy.


Founded: 2010
Founder: ENPRANI Co. (by Samsung & CJ Group)
Headquarters: Seoul, South Korea
Website: https://www.holikaholika.co.kr/

Instagram: instagram.com/holikaholika_official/ (281K followers)

Photo by Holika Holika via holikaholika.ee
Photo by Holika Holika via holikaholika.ee
Onwe: Luxor YRM Sdn Bhd via Youtube

Top 8 Best Korean Eyeliner Brands

  1. top 1 Etude House
  2. top 2 Innisfree
  3. top 3 Peripera
  4. top 4 Clio
  5. top 5 The Face Shop
  6. top 6 Holika Holika
  7. top 7 Skinfood
  8. top 8 Tony Moly

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