International Business and Culture

Learners will get a comprehensive grasp of how national cultures influence international human resource management, international marketing, and international business in general in this course. The course covers foreign culture, human resource management (HRM), and marketing in general. This may appear to be an odd combination of issues, yet successful worldwide HR management and marketing are heavily influenced by country culture.

Managing and marketing to a group of people is difficult if you don't grasp their culture. The numerous factors of national culture, as well as the aspects or traits of a nation's culture, are studied in the first module. The course explores alternative organizational structures ideal for international company in the next module before moving on to the HR problems of managing a varied population of foreign employees in the next module. You will look at the numerous obstacles of worldwide marketing across nations and cultures in the final two sessions.

This course offers:

• Flexible deadlines: Reset deadlines in accordance to your schedule.
• Certificate: Earn a Certificate upon completion
• 100% online
• Beginner Level
• Approx. 12 hours to complete
• Subtitles: English

Course Rating: 4.8/5
Enroll here: https://www.coursera.org/learn/international-business-culture